100 Keyes, 1926 - 2026
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At Keyes home isn’t just a place — it’s a feeling of being cared for

With a century of working in our local communities and a breadth of services for a hassle-free experience, we'll make sure you always feel at home here.

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We’ve called Florida home for a century

Our Roots

We've called Florida home since 1926, gaining deep insights about market data and the wants and needs of Florida communities. By combining this knowledge with a breadth of products and service offerings usually reserved for national, corporate firms, we are able to provide service that redefines the real estate experience for our buyer and sellers.

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Keyes Throughout History

We have supported our communities' real estate dreams through 18 presidents, six major wars, 14 recessions, one depression, 15 recoveries, six real estate booms, and over 70 hurricanes. There is no deal for which we aren't prepared.

1926

Ken Keyes establishes The Keyes Company, starting with a single office on Biscayne.

1934

Annual volume surpasses $1M for the first time.

1936

Recognized by The Miami Herald as "the largest organization of its kind in the state, being one of the largest in the entire South."

1939-1949

Serves as an official government securing office during WWII, scouting military housing.

1969

Ted "The Chairman" Pappas acquires The Keyes Company from Ken Keyes.

1970

Keyes reaches an all-time high of 300 real estate associates.

1992

Mike and Tim Pappas, the second generation, take leadership of the firm.

1996

Keyes becomes one of the first major real estate companies in Florida to offer Virtual Reality.

2016

Keyes merges with Illustrated Properties, becoming Florida’s largest independent real estate firm and a Top 25 firm in the U.S.

2023

Christina Pappas is named President as Keyes enters its fourth generation of local family leadership.

2023

Keyes joins Forbes Global Properties as an exclusive member in South Florida.

2024

Coral Shores Realty joins Keyes, bringing the total number of real estate associates to over 4,000 and reinforcing our commitment to serving the community.

Our Leadership

Michael Pappas Photo

Michael Pappas

Chief Executive Officer
Michael Pappas Photo

Michael Pappas

Chief Executive Officer
Michael I. Pappas is the Chief Executive Officer of The Keyes Company and Illustrated Properties, Florida’s largest independently owned real estate firm. Together, the companies operate over 50 offices with more than 4,000 associates across the state, supported by a comprehensive suite of services that includes Capital Partners Mortgage, HomePartners Title, Keyes Insurance, and Keyes Property Management. With annual sales and services exceeding $9.5 billion, The Keyes Company ranks among the largest independent brokerages in the United States.  A Cum Laude graduate of Wake Forest University, where he majored in Business and Spanish, Mr. Pappas joined Keyes as a Sales Associate in 1980 and advanced through multiple leadership roles, including General Sales Manager, before becoming President in 1992 and later CEO. Under his leadership, Keyes has grown from a regional brokerage to a statewide network known for its enduring independence, innovation, and commitment to community.  Mr. Pappas has been honored with numerous awards throughout his career, including the YPO Legacy Award, Price Waterhouse Real Estate Up and Comer of the Year, and South Florida Magazine’s Best Real Estate Deal of the Year. In 2015, RISMedia presented him with the Real Estate Tech Titan Award, and in 2017, he was recognized as the Industry Leader of the Year by the Miami Association of Realtors. He has appeared for seven consecutive years on the Swanepoel Power 200 list of the most powerful people in real estate, as well as in the Florida Trend 500 and the South Florida Business Journal’s Power Leaders 250. In recognition of his lasting impact on business and community leadership, Mr. Pappas is being inducted into the 2026 Junior Achievement Business Hall of Fame.  In 2019, Mr. Pappas was named a RISMedia Real Estate Newsmaker Luminary, and in 2022, he was inducted into the RISMedia Real Estate Newsmakers Hall of Fame and named one of the South Florida Business Journal’s Ultimate CEOs. Beyond his professional accolades, he is also a former Chairman of the Board of Leading Real Estate Companies of the World®, reflecting his leadership within the global real estate community.  As Keyes approaches its 100th anniversary in 2026, Mr. Pappas continues to guide the company with a focus on innovation, authenticity, and connection—values that have defined the firm since its founding in 1926. Known for his belief that “real estate is about people, not just properties,” he has shaped Keyes into a culture of care that extends beyond transactions. Through Keyes Cares, he has helped raise nearly $2 million for the Dolphins Challenge Cancer and supports over 85 charitable organizations each year. A respected voice in the industry, Mr. Pappas has served as Chairman of the Board for Leading Real Estate Companies of the World® and continues to champion independent, community-centered real estate across Florida and beyond. 
Christina Pappas Photo

Christina Pappas

President
Christina Pappas Photo

Christina Pappas

President
Anisia Rodriguez del Rey Photo

Anisia Rodriguez del Rey

Chief Financial Officer
Anisia Rodriguez del Rey Photo

Anisia Rodriguez del Rey

Chief Financial Officer
Wendi Iglesias Photo

Wendi Iglesias

Chief Information Officer
Wendi Iglesias Photo

Wendi Iglesias

Chief Information Officer
Madeline Mordarski Photo

Madeline Mordarski

Chief Marketing Officer
Madeline Mordarski Photo

Madeline Mordarski

Chief Marketing Officer
Madeline Mordarski is the Chief Marketing Officer for The Keyes Company and Illustrated Properties, overseeing marketing strategy for Florida’s largest family of independent real estate brokerages. She partners with executive leadership to accelerate growth, strengthen brand equity, and drive innovation across all business lines. With more than a decade of experience spanning real estate, marketing, and business operations, Madeline is known for bringing clarity and structure to complex challenges. She builds high-performing teams, scales systems that deliver measurable results, and leads transformation initiatives that modernize the agent and client experience. Madeline has been recognized as an Inman Future Real Estate Leader, RISMedia Futurist, Top Coach by Agent Magazine, and one of OnCon’s Top 50 Marketers. She holds a BA in Strategic Communication from The Ohio State University and an MBA from Regent’s University London.
Steven Reibel Photo

Steven Reibel

Senior Vice President
Steven Reibel Photo

Steven Reibel

Senior Vice President
Denise Talboy, CRP Photo

Denise Talboy, CRP

Vice President Global Relocation and Corporate Services
Denise Talboy, CRP Photo

Denise Talboy, CRP

Vice President Global Relocation and Corporate Services
Amy McCann Photo

Amy McCann

Head of Agent Success
Amy McCann Photo

Amy McCann

Head of Agent Success
After spending seven (7) years as a top producing real estate professional in the greater Fort Lauderdale area, I transitioned into management in May 2023. In early 2021, I discovered my passion for helping associates develop their business strategies to reach their full potential. I developed and enacted a revolutionary training program that helps associates get into business more quickly and increase their sales volume. In 2022/2023, I helped to implement the rollout companywide, and continue to manage the program. In addition, I am the District Sales Manager for The Keyes Company’s Plantation location, helping agents at all levels succeed. In 2024, I took on the role as a Governor for the Miami Board of Realtors and a Director for the Florida Board of Realtors.
Chris Ferguson Photo

Chris Ferguson

Director of Human Resources
Chris Ferguson Photo

Chris Ferguson

Director of Human Resources
Stephen Merrill Photo

Stephen Merrill

Director of Agent Growth & Development
Stephen Merrill Photo

Stephen Merrill

Director of Agent Growth & Development
JoAnn Mazzeo Photo

JoAnn Mazzeo

Regional Sales Manager Palm Beach County & Treasure Coast
JoAnn Mazzeo Photo

JoAnn Mazzeo

Regional Sales Manager Palm Beach County & Treasure Coast
Jo Ann Mazzeo was born and raised in New York and moved to New Jersey in 1986 where she began her family and her Real Estate Career. She moved to Florida and was named District Sales Manager for the Keyes Company/Realtors in the Boynton Beach office on September 1, 2005. Currently, Jo Ann is the Regional Sales Manager/ Broker for the Keyes Boynton Beach and The Fountains Country Club Lake Worth offices ; managing a professional team of 125+ highly skilled associates  and overseas the 14 Keyes Offices in the Northern Region.  Jo Ann is a licensed Broker in the State of Florida and New Jersey, a Graduate of the Real Estate Institute and RAPB’s Leadership Academy, a Certified International Property Specialist, an Accredited Buyers Representative, a Certified Distressed Property Expert, a Certified Investor Agent Specialist, and a Member of the Master Brokers Association. Jo Ann has been active with Broward, Palm Beaches and St. Lucie Realtors and BeachesMLS serving on both boards as a director as well as on the Leadership, Grievance, Realtor Relations, Professional Standards, Awards and Finance Committees and as the V.P. of the South Regional Board. Jo Ann served as the Treasurer and Chair of the Finance Committee for the Board for 2018/19. She is a currently also a Board of Director for Florida Realtors. . She was awarded Broker of the Year for 2012 by the Realtors Association of the Palm Beaches. Jo Ann  also served as the Treasure for the Women’s Council of Realtors of the Palm Beaches for 2019. Prior to her joining Keyes, Jo Ann held the position of Branch Executive for Gloria Nilson GMAC Real Estate’s Manalapan, NJ office. In all of her positions, Jo Ann has been responsible for recruiting, coaching, training, retention and increasing office performance. She worked previously as a Sales Associate for both Coldwell Banker and Weichert Realtors in Manalapan, New Jersey. Specialties: Specializing in Residential, Luxury, Commercial and Rental Real Estate Transactions in the Boynton Beach, Manalapan, Lake Worth, Boca Raton, Delray Beach, Atlantis and Green Acres areas. Her vast knowledge and years as a professional broker and coach has enabled her to grow and manage the most professional team of Realtors in Palm Beach County. On a personal note, Jo Ann has been married to Joe Mazzeo for 39 years. They have two children, Amanda 35 and Matthew 32 and two four legged children Max 12 and Lucy 7, both were rescues. She believes in giving back to her community and served as the Keyes Company’s Chairman  for the Dolphin’s Cancer Challenge  for six years, supports the Boynton Beach Caridad and the Tri-County Animal Rescue.
Ron Yanks Photo

Ron Yanks

Regional Sales Manager
Ron Yanks Photo

Ron Yanks

Regional Sales Manager
Ron Yanks has dedicated more than 25 years to The Keyes Company, where he serves as Commercial Director & Regional Manager, helping shape the growth of commercial real estate throughout South Florida. His expertise spans investment sales, land development, office, retail, industrial, multifamily, hospitality, mixed-use properties, and the confidential sale of privately held businesses. Throughout his career, Ron has earned a reputation as a trusted advisor, strategic negotiator, and relationship builder. He works closely with investors, developers, business owners, institutions, and real estate professionals, delivering thoughtful guidance, creative solutions, and disciplined execution that create long-term value for his clients. Beyond transactions, Ron is passionate about developing people. He believes exceptional commercial real estate careers are built through education, accountability, relationships, and a culture of abundance. As a coach, mentor, and recruiter, he has helped agents expand into commercial real estate, developed future leaders, and built collaborative environments where individuals and teams can reach their full potential. Ron believes leadership is about creating opportunities for others to succeed. Whether coaching an experienced professional, welcoming someone new to the industry, or helping a client navigate a complex investment, his focus remains the same: listen first, serve with integrity, and always strive to leave people in a better position than when the relationship began. Known for his energy, optimism, and collaborative leadership style, Ron believes the greatest rewards in business are found in the journey we share every day. Whether helping a client achieve a lifelong goal, mentoring an agent through a breakthrough, or working alongside colleagues to build something bigger than themselves, he finds genuine fulfillment in the relationships that develop along the way. For Ron, commercial real estate is more than buying and selling properties—it's about sharing life's journey, creating opportunities, celebrating successes, learning from challenges, and helping others build lives and businesses they can be proud of. His philosophy is simple: success is measured not only by the transactions you close, but by the people you inspire, the relationships you build, and the abundance you create together.
Barry Grooms Photo

Barry Grooms

VP of Strategic Growth West Coast Fl.
Barry Grooms Photo

Barry Grooms

VP of Strategic Growth West Coast Fl.

Our Management

Maria  Elena Arias Photo

Maria Elena Arias

District Sales Manager, Miramar & Keyes Florida
Maria  Elena Arias Photo

Maria Elena Arias

District Sales Manager, Miramar & Keyes Florida
Maria Elena Arias: A Journey of Excellence in Real Estate Early Life: Maria Elena Arias was born in the vibrant city of Havana, Cuba, and later found her roots in the energetic atmosphere of Miami. Education: With an enthusiasm for law and real estate, Maria Elena pursued her education at Miami Dade Community College and later earned a degree in Paralegal Studies from Florida International University. This academic foundation laid the groundwork for a successful and diverse career. Professional Journey: Maria Elena Arias emerged as a formidable force in the real estate industry, wearing various hats with distinction. From being a Real Estate Broker to assuming roles as a Manager, Coach, and Leader, Maria Elena's journey exemplifies a commitment to helping others thrive in the real estate business. Leadership and Achievement: Her passion for leadership is vividly demonstrated as District Sales Manager for The Keyes Company where she plays a pivotal role in shaping the careers of numerous real estate professionals. Maria Elena's leadership style reflects her dedication to excellence beyond expectations. Expertise and Experience: With a rich background as a real estate paralegal and a remarkable 25-year ownership of a title company, Maria Elena brings a wealth of experience to the table. As a broker, her mission is clear - to help buyers and sellers achieve their real estate goals with unwavering commitment. Legacy of Excellence: Maria Elena Arias is not just a name; it's a commitment to excellence. Her journey is a testament to the power of passion, dedication, and the pursuit of perfection in the dynamic world of real estate. Expect the Exceptional.
Alberto Carrillo Photo

Alberto Carrillo

District Sales Manager, Miami Beach
Alberto Carrillo Photo

Alberto Carrillo

District Sales Manager, Miami Beach
Alex Cika Photo

Alex Cika

District Sales Manager, Team CSR
Alex Cika Photo

Alex Cika

District Sales Manager, Team CSR
With over 20 years of experience in real estate, I proudly serve as a Broker Manager and REALTOR® dedicated to helping both clients and agents achieve their goals. I find true fulfillment in guiding buyers and sellers through one of the most important milestones of their lives, turning dreams of homeownership and success into reality. As a passionate mentor, I enjoy helping agents grow, build confidence, and succeed in this ever-changing industry. Born and raised in South Florida, I’m deeply connected to the community and a loyal fan of all our hometown sports teams. I’m a proud husband and father of two, and when I’m not working, you’ll find me traveling with my family, playing ice hockey, or enjoying a card game with friends. Real estate isn’t just my career, it’s my passion and my way of giving back to the community I call home.
Kathleen Curd Photo

Kathleen Curd

District Sales Manager, Sarasota
Kathleen Curd Photo

Kathleen Curd

District Sales Manager, Sarasota
With over 25 years of deep-rooted expertise in the Sarasota and Manatee County real estate markets, Kathleen Curd’s career has been defined by a passion for the Florida lifestyle and a steadfast commitment to elevating the industry through leadership. As a District Sales Manager and Broker Associate at The Keyes Company, Kathleen does more than navigate transactions; she builds careers. To date, she has had the privilege of mentoring and training real estate agents across all levels, helping them transform their professional potential into high-performing practices. Kathleen operates on a philosophy of continuous growth, ethical practice, and community-focused service. Whether she is guiding a luxury homebuyer or coaching an agent through a complex negotiation, her goal remains consistent: ensuring excellence in every detail.
Travous Dever Photo

Travous Dever

District Sales Manager, New Smyrna Beach
Travous Dever Photo

Travous Dever

District Sales Manager, New Smyrna Beach
Travous Dever- VP Of Sales | The Keyes Company – New Smyrna Beach With 20 years of experience in the New Smyrna Beach real estate market, Travous Dever has built a reputation as a results-driven professional and trusted local leader. As Managing Broker and head of The Dever Team, Travous combines expert market knowledge with a lifelong connection to the community he calls home. A lifelong boater and coastal resident, Travous specializes in luxury and riverfront properties, offering an insider’s understanding of waterfront living that few can match. His background also extends into commercial real estate and local development, strengthened by five years of service on the New Smyrna Beach Planning and Zoning Board, where he helped shape the growth and character of the area. Known for his hands-on approach, integrity, and commitment to client success, Travous has guided hundreds of buyers and sellers through seamless transactions—earning consistent recognition as a multi-million-dollar producer. Backed by The Keyes Company’s statewide reach and The Dever Team’s collaborative strength, Travous delivers a full-service experience built on expertise, strategy, and hometown pride. Whether buying, selling, or investing, Travous Dever and The Dever Team are working together to bring you home.
Rita Dickinson Photo

Rita Dickinson

District Sales Manager, Jupiter/Tequesta
Rita Dickinson Photo

Rita Dickinson

District Sales Manager, Jupiter/Tequesta
I firmly believe that buying or selling a home is more than just a transaction; it’s a life-changing experience. That’s why I strive to be not only a knowledgeable guide throughout the process but also a trusted advisor. I take the time to build lasting relationships with my clients, ensuring that I understand their unique circumstances, preferences, and requirements.  In my years of experience, I have navigated various market conditions, from booming real estate markets to more challenging times, and I have developed the skills necessary to adapt to any situation. My in-depth understanding of local market trends allows me to provide valuable insights and strategies for pricing, marketing, and negotiations. I also recognize the importance of staying current with technology and marketing techniques. I utilize the latest tools and platforms to promote properties effectively, ensuring maximum visibility and attracting the right buyers. From professional photography and virtual tours to social media campaigns and targeted advertising, I leverage every available resource to showcase listings in the best light possible. I prioritize creating an environment where my associates feel supported and empowered to reach their full potential. I understand that a well-trained team not only benefits individual careers but also enhances the overall success of our company. By sharing my extensive knowledge and insights gained over decades in the industry, I strive to equip my associates with the tools they need to navigate the complexities of real estate transactions confidently. My mentoring approach is hands-on and collaborative. I regularly conduct training sessions covering various topics, from market analysis and effective marketing strategies to negotiation techniques and client relationship management. I encourage an open dialogue where associates can ask questions, share experiences, and learn from one another. This fosters a sense of community and teamwork, which is vital in our competitive industry. In addition to formal training, I make myself available for one-on-one coaching and support. Whether an associate is facing challenges with a particular client or looking for strategies to grow their business, I am here to provide guidance and constructive feedback. My goal is to instill a sense of resilience and adaptability, essential attributes in a constantly changing market. I also emphasize the importance of staying updated on industry trends and technology. I encourage my team to embrace innovative tools that can streamline their processes and enhance their efficiency. By leveraging technology, my associates can focus more on building relationships with clients and closing deals, ultimately leading to a more successful and fulfilling career. Ultimately, my mission as a District Sales Manager is to cultivate a team of knowledgeable, confident, and successful real estate professionals who prioritize client satisfaction above all else. I am proud of the work we do together and the positive impact we make in our clients' lives. Together, we strive for excellence, ensuring that every transaction is a success for both our clients and our associates.
Anthony Garcia Photo

Anthony Garcia

District Sales Manager, Homestead
Anthony Garcia Photo

Anthony Garcia

District Sales Manager, Homestead
Anthony “Tony” Garcia is a District Sales Manager with The Keyes Company in Homestead, Florida, where he has built a distinguished 27-year career with the organization. Since 2004, Tony has successfully managed the Homestead office, leading it to become the top-grossing office in Miami-Dade County in both sales volume and listings. Under his leadership, the office is also consistently ranked among the top-grossing offices companywide, out of 43 Keyes locations. Known for his deep market knowledge and steady leadership style, Tony has played a key role in the growth and success of both his agents and the South Dade real estate market. His long-standing commitment to The Keyes Company reflects his passion for the industry, his dedication to service, and his focus on building strong, high-performing teams. Tony continues to be a trusted leader and resource within the Keyes network and the local real estate community.
Claudia Garrell Photo

Claudia Garrell

District Sales Manager, Hutchinson Island
Claudia Garrell Photo

Claudia Garrell

District Sales Manager, Hutchinson Island
With over 29 years of award-winning real estate experience, Claudia is a top-producing Realtor® specializing in residential and commercial services. Her expertise spans first-time buyers, luxury homes, new construction, short sales, REOs, investment properties, and land development projects. As a Certified Relocation and Luxury Specialist, she combines effective marketing, rapid responsiveness, and clear communication to deliver exceptional results.  Claudia’s multilingual fluency in English, Spanish, and Portuguese enables her to connect with a diverse clientele across the South Florida area and beyond. A passionate advocate for community involvement, she participates in volunteer work, charity fundraising, and donations to local shelters.  Known for her commitment to mentoring and empowering real estate professionals, Claudia provides hands-on training and personalized guidance to help associates maximize their potential. At Keyes Hutchinson Island, Claudia fosters a collaborative, team-oriented environment where agents thrive.
Mark Gracy Photo

Mark Gracy

District Sales Manager, Hollywood
Mark Gracy Photo

Mark Gracy

District Sales Manager, Hollywood
Mark Gracy is a transformational real estate executive, leadership strategist, and business coach known for building high-performing organizations and developing people to their fullest potential. With executive experience as a former Chief Operating Officer and Regional Director, Mark has led large-scale growth initiatives, scaled national operations, and guided companies through complex expansion while fostering cultures rooted in accountability, collaboration, and excellence. A nationally recognized trainer and mentor, Mark has designed and launched training programs certifying thousands of professionals and has personally coached executives, top producers, and emerging leaders to elevate performance and profitability. His leadership style blends operational expertise with human-centered coaching, helping individuals and teams align vision, systems, and execution. Whether leading organizations or mentoring professionals one-on-one, Mark is driven by a passion for empowering others to grow, perform, and lead at the highest level.Mark has over 30 years in the real estate industry as a Top Producing Agent, Team Leader, Mentor, Coach and has helped 100s of buyers, sellers and investors successfully achieve their real estate dreams.
Barry Grooms Photo

Barry Grooms

Regional Sales Manager, Southwest Florida
Barry Grooms Photo

Barry Grooms

Regional Sales Manager, Southwest Florida
Aileen Guzman Photo

Aileen Guzman

District Sales Manager, Doral
Aileen Guzman Photo

Aileen Guzman

District Sales Manager, Doral
Aileen Guzman serves as District Sales Manager for The Keyes Company’s Doral office, where she leads a high-performing sales team serving the city of Doral and surrounding areas. With more than two decades of real estate experience, Aileen is known for her ability to grow teams, mentor associates, and inspire professional excellence. She began her Keyes journey under the guidance of Regional Manager Eli Santurio, contributing to the firm’s successful expansion in the Doral market. Since then, Aileen has held numerous leadership and training roles across the company, earning recognition for her sales achievements and her impact as a field trainer and facilitator in Keyes’ M.B.A. (Making Business Attainable) program. A licensed Broker Associate, Aileen has received multiple sales awards and is celebrated for helping agents revitalize their business strategies and achieve long-term success. “I am grateful to the leadership of Keyes for entrusting me with this position,” she said. “Our Doral office represents some of Miami-Dade’s most desirable communities, and I’m committed to empowering our team to reach new levels of success.” Aileen holds bachelor’s degrees in Business Management and International Business from Florida International University. 
Bonnie Josefski Photo

Bonnie Josefski

District Sales Manager, Pembroke Pines
Bonnie Josefski Photo

Bonnie Josefski

District Sales Manager, Pembroke Pines
Bonnie Josefski is a highly accomplished professional with a wealth of experience in the real estate industry. Bonnie is currently serving as the District Sales Manager for the Pembroke Pines Office at The Keyes Company which is one of the largest independent real estate companies in Florida.    Bonnie began her career at The Keyes Company as a Realtor Associate, where she fine-tuned her skills in property transactions and client relations. Recognizing her passion for mentoring and guiding others, she took on the roles of Mentor, Field Trainer, and eventually became a Broker Associate and District Sale Manager. Through these roles, Bonnie has been instrumental in sharing her knowledge and assisting aspiring professionals in navigating the complexities of the real estate landscape. Prior to her successful career in real estate, Bonnie held a distinguished position as a general manager with a major retail chain.  She graduated Clemson University with a BS Degree in Business Administration. Beyond her professional pursuits, Bonnie is deeply committed to community service. As a Past President of the Pembroke Pines/Miramar Rotary Club, she actively worked towards improving the lives of others through various philanthropic initiatives.  With her extensive industry knowledge, and proven leadership abilities, Bonnie Josefski is a highly respected and trusted figure within the real estate community. Her unwavering commitment to excellence and her genuine passion for helping others make her an invaluable asset to The Keyes Company Pembroke Pines Office. 
David Joseph Photo

David Joseph

District Sales Manager, Commercial North
David Joseph Photo

David Joseph

District Sales Manager, Commercial North
"I am committed to building long term relationships based on top quality service and high ethical standards"David Joseph is the Commercial Division Sales Manager for The Keyes Company Commercial Real Estate Division serving South Florida including Miami / Dade, Palm Beach, Broward, Martin, St. Lucie and Volusia Counties. David has over 32 years of experience in Commercial Real Estate, specializing in Industrial, Retail, Retail Strip Centers, Multi-Family, Office, Self Storage Facilities and Commercial Leasing.David has a vast knowledge of all facets of Commercial real estate development. Over the years he has developed, built and managed over 250,000 sq. ft. of Boutique Retail Centers, and has sold and leased over two million sq. ft. of Industrial, Retail and Multi-Family properties.Prior to joining The Keyes Company, David spent 13 years with Coldwell Banker Commercial and many years as a Broker/Owner with locations in Philadelphia, PA, Allentown, PA and Cherry Hill, NJ.Responsibilities: Growth of The Keyes Real Estate Commercial Division in South Florida, training programs for new associates and experienced brokers. Commercial Marketing and Tech programs for the Keyes commercial division.It is David’s mission to share his experience and knowledge of the industry and successfully assist you in all aspects of your Commercial Real Estate needs. David Joseph is committed to building long term relationships based on top quality service and high ethical standards.website: www.davidjoseph.keyescommercial.comCell: 561-789-7726Website: davidjoseph.Keyescommercial.com
Jim Kirvin Photo

Jim Kirvin

District Sales Manager, Jupiter / Juno Beach
Jim Kirvin Photo

Jim Kirvin

District Sales Manager, Jupiter / Juno Beach
Jim Kirvin is a seasoned real estate professional with over 25 years of experience, having successfully overseen $1.8 billion in real estate transactions across South Florida. As a key member of the Kirvin and Small Group at The Keyes Company—Florida’s #1 independent brokerage—Jim specializes in residential sales and leasing throughout Northern Palm Beach County, with a focus on waterfront properties and golf club communities. Through his partnership with The Keyes Company, Jim leverages industry-leading marketing strategies, cutting-edge technology, and an extensive global network to maximize exposure of the properties he represents to potential buyers. Keyes’ exclusive affiliations with Forbes Global Properties, Luxury Portfolio International, and Leading Real Estate Companies of the World provide unparalleled access to high-net-worth buyers worldwide. Forbes Global Properties, one of the world’s most trusted media brands, offers a powerful reach across 83 countries, with a digital ecosystem of 140 million and a social media footprint exceeding 50 million. Luxury Portfolio International connects luxury listings with affluent buyers who possess an average of $10.3 million in liquid assets. Leading Real Estate Companies of the World, of which Keyes is a founding member, is the largest real estate network, surpassing all other brands in total sales volume. When working with buyers, Jim incorporates a structured process designed to help buyers find the right home while ensuring you don’t miss any potential properties or pay to much. His clients benefit from real-time market insights via a state-of-the-art website and mobile app, offering unmatched listing accuracy sourced directly from the MLS. Having lived in Palm Beach County for over 45 years, Jim’s deep local knowledge, combined with his extensive network, allows him to provide a comprehensive, concierge-style real estate experience. His commitment to excellence has earned him and his team the prestigious Chairman’s Circle Award every year from 2016 through 2024.  However, Jim takes the greatest pride in the lasting relationships he has built, with numerous repeat clients and referrals serving as a testament to his commitment. He prioritizes client satisfaction and trust in every transaction, valuing long-term success over short-term gains. With a signature blend of creativity, dedication, and personalized care, Jim goes above and beyond to exceed expectations, ensuring his clients receive the best possible real estate experience.
JoAnn Mazzeo Photo

JoAnn Mazzeo

Regional Sales Manager, Palm Beach County & Treasure Coast
JoAnn Mazzeo Photo

JoAnn Mazzeo

Regional Sales Manager, Palm Beach County & Treasure Coast
Jo Ann Mazzeo was born and raised in New York and moved to New Jersey in 1986 where she began her family and her Real Estate Career. She moved to Florida and was named District Sales Manager for the Keyes Company/Realtors in the Boynton Beach office on September 1, 2005. Currently, Jo Ann is the Regional Sales Manager/ Broker for the Keyes Boynton Beach and The Fountains Country Club Lake Worth offices ; managing a professional team of 125+ highly skilled associates  and overseas the 14 Keyes Offices in the Northern Region.  Jo Ann is a licensed Broker in the State of Florida and New Jersey, a Graduate of the Real Estate Institute and RAPB’s Leadership Academy, a Certified International Property Specialist, an Accredited Buyers Representative, a Certified Distressed Property Expert, a Certified Investor Agent Specialist, and a Member of the Master Brokers Association. Jo Ann has been active with Broward, Palm Beaches and St. Lucie Realtors and BeachesMLS serving on both boards as a director as well as on the Leadership, Grievance, Realtor Relations, Professional Standards, Awards and Finance Committees and as the V.P. of the South Regional Board. Jo Ann served as the Treasurer and Chair of the Finance Committee for the Board for 2018/19. She is a currently also a Board of Director for Florida Realtors. . She was awarded Broker of the Year for 2012 by the Realtors Association of the Palm Beaches. Jo Ann  also served as the Treasure for the Women’s Council of Realtors of the Palm Beaches for 2019. Prior to her joining Keyes, Jo Ann held the position of Branch Executive for Gloria Nilson GMAC Real Estate’s Manalapan, NJ office. In all of her positions, Jo Ann has been responsible for recruiting, coaching, training, retention and increasing office performance. She worked previously as a Sales Associate for both Coldwell Banker and Weichert Realtors in Manalapan, New Jersey. Specialties: Specializing in Residential, Luxury, Commercial and Rental Real Estate Transactions in the Boynton Beach, Manalapan, Lake Worth, Boca Raton, Delray Beach, Atlantis and Green Acres areas. Her vast knowledge and years as a professional broker and coach has enabled her to grow and manage the most professional team of Realtors in Palm Beach County. On a personal note, Jo Ann has been married to Joe Mazzeo for 39 years. They have two children, Amanda 35 and Matthew 32 and two four legged children Max 12 and Lucy 7, both were rescues. She believes in giving back to her community and served as the Keyes Company’s Chairman  for the Dolphin’s Cancer Challenge  for six years, supports the Boynton Beach Caridad and the Tri-County Animal Rescue.
Beth McCann Photo

Beth McCann

District Sales Manager, Fort Lauderdale
Beth McCann Photo

Beth McCann

District Sales Manager, Fort Lauderdale
Beth McCann leads one of The Keyes Company’s flagship offices on Sunrise Boulevard, overseeing a team of over 200 Realtors. Under her leadership, the office has become a hub for innovation, testing new partnerships and training programs. Beth is dedicated to being an asset to help agents to flourish in South Florida's competitive real estate market. Her strategic vision and commitment to excellence have been instrumental in the office's growth and success.
Amy McCann Photo

Amy McCann

District Sales Manager, Plantation
Amy McCann Photo

Amy McCann

District Sales Manager, Plantation
After spending seven (7) years as a top producing real estate professional in the greater Fort Lauderdale area, I transitioned into management in May 2023. In early 2021, I discovered my passion for helping associates develop their business strategies to reach their full potential. I developed and enacted a revolutionary training program that helps associates get into business more quickly and increase their sales volume. In 2022/2023, I helped to implement the rollout companywide, and continue to manage the program. In addition, I am the District Sales Manager for The Keyes Company’s Plantation location, helping agents at all levels succeed. In 2024, I took on the role as a Governor for the Miami Board of Realtors and a Director for the Florida Board of Realtors.
Sal Messina Photo

Sal Messina

District Sales Manager, Stuart
Sal Messina Photo

Sal Messina

District Sales Manager, Stuart
Sal Messina is a dynamic real estate professional with a passion for connecting clients with the right property and maximizing the value of every transaction. Based in Palm Beach County, Florida market, Sal is known for blending traditional real estate expertise with innovative digital marketing strategies that elevate listing presentation and buyer outreach. With a strong focus on creative social media and targeted advertising, Sal brings a fresh perspective to property marketing, helping sellers achieve strong results efficiently while giving buyers meaningful access to the communities they seek. His approach combines precision digital campaigns, lifestyle storytelling, and deep local market insight to deliver tailored strategies that perform. Sal is committed to exceptional client service and clear communication throughout every step of the real estate process. Outside of daily transactions, he actively shares market insights and home guidance across social platforms, building authentic relationships and educating his audience on the Florida real estate landscape.
Jeff Miloff Photo

Jeff Miloff

District Sales Manager, Cape Coral
Jeff Miloff Photo

Jeff Miloff

District Sales Manager, Cape Coral
With more than 37 years of experience in Southwest Florida real estate, Jeff Miloff has built a reputation as one of the region's most respected brokers, luxury real estate professionals, and industry leaders. As Broker Associate, Southwest Florida District Sales Manager, and Managing Partner of Keyes | Miloff Aubuchon Group, Jeff continues to lead by example—actively serving clients while mentoring more than 100 real estate professionals and helping shape the future of the brokerage.Jeff's success has always been rooted in relationships. His philosophy is simple: real estate isn't just about buying and selling properties—it's about earning trust, creating lifelong connections, and helping people achieve their goals. That mindset has allowed him to build a business where many clients return years later and generations of families continue to seek his guidance.A recognized expert in Southwest Florida's luxury and waterfront markets, Jeff combines deep local knowledge with innovative marketing strategies and global reach. Through exclusive partnerships with Forbes Global Properties and Luxury Portfolio International, he provides exceptional exposure for distinctive homes while delivering a concierge-level experience tailored to each client's unique needs.In 1999, Jeff partnered with Gary Aubuchon to establish Miloff Aubuchon Realty Group, creating one of Southwest Florida's most successful independent real estate companies. Today, as part of The Keyes Company, the firm offers clients and agents expanded technology, international marketing opportunities, and the resources of one of Florida's largest independent real estate organizations—all while maintaining the personalized service and culture the company was built upon.As an active REALTOR®, Jeff believes staying in the marketplace is essential to effective leadership. By continuing to negotiate transactions, navigate changing market conditions, and work directly with buyers and sellers, he provides practical insight and mentorship that comes from firsthand experience.Beyond real estate, Jeff has long been committed to strengthening the Southwest Florida community. His leadership and philanthropy have supported organizations including Ronald McDonald House Charities Southwest Florida, Valerie's House, Make-A-Wish Southern Florida, and Helping Hands for the Holidays, raising millions of dollars for local families over the years. His dedication to service has earned numerous honors, including multiple Humanitarian of the Year awards, the Faye L. Roberts Honorary Lifetime Achievement Award, and recognition among the Keyes Top 100.A U.S. Coast Guard veteran, Jeff brings the same integrity, discipline, and commitment to service that have defined his career from the beginning. Outside of real estate, he enjoys spending time with his wife, Jacque, boating, fishing, and enjoying Southwest Florida's coastal lifestyle. He is also a partner in Slipaway Food Truck Park & Marina, reflecting his continued passion for investing in and enhancing the community he proudly calls home.Whether representing a luxury waterfront estate, advising a first-time buyer, or mentoring the next generation of real estate professionals, Jeff approaches every opportunity with the same commitment that has guided his career for nearly four decades: build lasting relationships, deliver exceptional results, and always leave people better than you found them.
Dorian Molina Photo

Dorian Molina

District Sales Manager, Boca East
Dorian Molina Photo

Dorian Molina

District Sales Manager, Boca East
In Today's market conditions, it is important to know current trends when pricing properties to sell and to purchase. For over 25 years, South Florida has been more than the place I work, it's been my home. I moved here in 1996 to attend FAU, following in my father’s footsteps into real estate at just 19. What started as a family nudge quickly became a lifelong passion. Every client, every negotiation, every closing still feels meaningful because no two stories are ever the same. I’ve built my career helping buyers and sellers throughout Palm Beach and Broward County navigate one of the biggest decisions of their lives with clarity and confidence. Clients describe me as helpful, kind, and someone who makes the process feel easy and that’s exactly what I aim for. Whether it’s a first‑time buyer, a luxury relocation, or a growing family upsizing, I love helping people reach their goals and feel at home in South Florida. Search properties and communities on my website: https://dorianmolina.keyes.com/neighborhoods/ My edge comes from decades of true local expertise. I know Southern Palm Beach County inside and out, from West Palm to Boca Raton, because I’ve lived and worked here since 1997. That neighborhood knowledge, combined with strong market insight and seasoned negotiation experience, allows me to guide clients with honesty, strategy, and a no‑nonsense approach. When Selling properties, I believe great marketing is both an art and a science. I use modern, high level tools including professional video, drone photography, 3D virtual tours, and targeted digital exposure to showcase every listing at its highest potential and attract the right buyers locally and globally, to create the most exposure to your property, guaranteed to deliver results. Outside of real estate, you’ll usually find me on the water jet skiing, staying active, exploring local waterfront restaurants, or spending time with my dog. I’m also proud to participate in the annual Dolphins Challenge Cancer event, supporting a cause close to my heart. Whether you’re buying or selling, I’m here to make the experience smooth, informed, and genuinely enjoyable, and always to help you feel confident every step of the way For a free home valuation or market analysis, register on my website: https://dorianmolina.keyes.com/my-home-value/ With over 25 years of experience in the real estate industry, my expertise can help achieve your goals. The Keyes Company is about more than just real estate: it's about taking care of people.
Patrizia Pluchino PA Photo

Patrizia Pluchino PA

District Sales Manager, Brickell
Patrizia Pluchino PA Photo

Patrizia Pluchino PA

District Sales Manager, Brickell
Born in the United States, raised in Venezuela, and of a traditional Italian family, Patrizia is a true citizen of the world.  Fluent in three languages, English, Spanish, and Italian, culturally of three continents, and international in nature, she is perhaps most comfortable in a city as international and sophisticated as Miami.    Patrizia originally discovered her acumen for and proficiency in sales and customer service working in the affluent retailing industry in Caracas. She quickly transitioned to a leading real estate firm in the city, where she soon took over management of its Sales Department. There, in addition to the marketing and selling of residential and commercial properties, she was responsible for the hiring, development, and coaching of agents within her department.   Years later Patrizia decided, like many before her, to leave Venezuela for the United States, choosing Miami as her new home.  There she joined The Keyes Company, with which she shares the values of education, innovation, integrity, and service.  She believes that Keyes, family owned since 1926, with billions of dollars annually in closed real estate transactions and an entrenched culture of integrity, is the right company to assist her in providing the best, most complete, highly personalized service to help her customers achieve their dreams in real estate.                                                                                                                                        After covering different roles as Real Estate Consultant, Field Trainer and Assistant Sales Manager; Patrizia was announced District Sales Manager for the Keyes Brickell Office in January 2020. She has embraced her leadership by guiding agents to develop their passion for Real Estate, sharing her knowledge and coaching them to continuously grow their business.
Robin Raiff Photo

Robin Raiff

Branch Manager, Sebastian
Robin Raiff Photo

Robin Raiff

Branch Manager, Sebastian
In a career spanning more than two decades, Robin Raiff has earned a reputation as one of the most knowledgeable and trustworthy names in South Florida real estate. She understands that real estate isn’t just about putting a sign up in a yard and making a sale - it is about getting to know people and providing them with the opportunity to improve their quality of life. As Team Leader, she instills these values on all of her colleagues, ensuring that the team is dedicated to providing excellent service to every single client. Whether you are looking for a starter home or a luxury property, Robin’s vast experience makes her an invaluable resource. Her goal is to eliminate the stress from this often intimidating process so you can sit back and enjoy the journey. She will make sure you are comfortable and well educated every step of the way. Ultimately, she prides herself on providing an experience you won’t find anywhere else. Robin was born in Kentucky and raised in Cincinnati. She moved to Sebastian, Florida in 1996 and has called it home ever since. When she isn’t working, she enjoys spending family time with her husband, children and grandchildren, reading, exercising, and spending as much time in the sunshine as she can. She looks forward to continuing to help her clients bring their real estate dreams to life for years to come. Team Leader of Robin Raiff Real Estate Team Florida Realtor Board Certified  2023-Present Vice Chair FR Communications Committee; 2026 Chair of Public Policy for Florida Realtors; 2023 Vice Chair of Public Policy for Florida Realtors; 2022 Sebastian Area Chamber of Commerce Board of Director; 2020-Present. Current Chair Senior Resource Association Board of Director; 2020-Present District Vice President; 2018 President Of RAIRC; 2015 State of Florida Honor Society Member Indian River County REALTOR® Honor Society Sebastian River High School Band Boosters, President; 2012 REALTOR® of the Year, 2011 Treasure Coast Community Health, Past Board Member
Joan Richardson Photo

Joan Richardson

District Sales Manager, Boca Raton
Joan Richardson Photo

Joan Richardson

District Sales Manager, Boca Raton
Joan “Joanie” Richardson is a highly respected real estate leader and office manager in Boca Raton, known for her hands-on leadership, commitment to her agents, and ability to create an environment where people can build successful and sustainable real estate careers. With more than two decades of experience in the South Florida real estate industry, Joanie brings a unique combination of market knowledge, coaching, and genuine personal connection to her leadership role. Her philosophy is simple: when agents succeed, the entire office succeeds. As a leader with The Keyes Company, Joanie has helped build a high-performing Boca Raton office recognized for both production and culture. Under her leadership, the Boca office became Keyes' top-performing Ninja office and has consistently ranked among the company's top-performing offices. Her focus extends beyond numbers—she believes that lasting success comes from developing people, providing meaningful training, embracing technology, and giving agents the support and accountability they need to grow. Joanie is particularly passionate about helping agents at every stage of their careers. She works closely with new agents as they establish their businesses while continuing to challenge experienced associates to refine their skills, embrace new strategies, and take their businesses to the next level. She believes that great training should be practical, relevant, and immediately useful in today's rapidly changing real estate environment. What distinguishes Joanie as a manager is her accessibility and personal investment in the people she leads. Her agents describe her as supportive, knowledgeable, responsive, encouraging, and someone who genuinely wants to see them succeed. She believes that being a good manager isn't simply about solving problems—it's about being available, listening, teaching, encouraging, and helping people recognize their own potential. Her leadership extends beyond traditional brokerage management. Joanie continually looks for innovative ways to help agents adapt to changing technology, marketing strategies, consumer expectations, and the evolving real estate business. She encourages her associates to think like business owners rather than simply salespeople. At the heart of Joanie's leadership philosophy is a strong belief in people, relationships, and continuous growth. She takes great pride in creating an office culture where agents feel supported, connected, challenged, and valued. For Joanie, success isn't measured only by sales volume or rankings. It is measured by the success of the people she has helped along the way. Leadership Philosophy “My goal is not simply to manage an office. My goal is to help people become better Realtors, build stronger businesses, and achieve more than they thought possible.”  
Alex Ruiz Photo

Alex Ruiz

District Sales Manager, Miami Lakes
Alex Ruiz Photo

Alex Ruiz

District Sales Manager, Miami Lakes
Mark Sadek Photo

Mark Sadek

District Sales Manager, Coral Springs & Fort Myers
Mark Sadek Photo

Mark Sadek

District Sales Manager, Coral Springs & Fort Myers
I proudly joined the Keyes Company Family in 2004 as a new Realtor determined to learn the South Florida Market, provide my customers with exceptional service, and be on a path to long-term success. I was awarded the prestigious first-ever Master Field Trainer designation by our Chairman, Ted Pappas, having mentored and assisted over 20 new Keyes Associates in closing their first three transactions in record time. Mr. Pappas was also a huge part of my inter-company growth by hosting the Leadership Cadre program, of which I was the first graduate of my class to be hired to branch management in 2007. Being District Sales Manager to the Keyes Coral Springs/Parkland team has been the most precious and rewarding experience for me, with many more ahead. We have grown from 54 agents to over 150 agents. With consistent coaching, care, dedication, and the willingness to grow together, we have become the best Real Estate Firm in NE Broward. Joining the Broward/Miami Association of Realtors followed by being selected as a Governor, 2014 President, and 2016 Chairman of The Board expanded my passion to volunteer and fight for Realtors and Homeowners. I have also served as Board Secretary, Treasurer and As our District Vice President for our region. Numerous Committee positions on both State and National levels keep me involved and in the now. In the past two Years, in looking at the Keyes future growth model, I opened our first ever office in the beautiful city of Fort Myers on the West Coast. This has now resulted in the addition of several more Keyes offices on the West Coast. I am so excited about what the future holds for both myself and my two grown children as we continue to live, work and love our amazing Florida. 
Eric Sain Photo

Eric Sain

District Sales Manager, Palm Beach Gardens
Eric Sain Photo

Eric Sain

District Sales Manager, Palm Beach Gardens
Eric Sain is a dynamic force in Florida real estate—an award-winning REALTOR®, passionate leader, exciting speaker/emcee, and seasoned District Sales Manager for The Keyes Company in Palm Beach Gardens. With over 27 years of experience helping over 660 customers achieve the American Dream of homeownership, Eric combines unmatched industry knowledge with heart, hustle, and high-impact leadership.   Before stepping into real estate, Eric earned a degree in Radio/TV/Film Production from UNC-Chapel Hill and launched a successful career in the entertainment industry, performing alongside icons like Dolly Parton, Shania Twain, and Reba McEntire. That same charisma and creativity now drive his work as a sales coach, mentor, and real estate strategist—empowering agents and guiding buyers and sellers across Palm Beach County. Since becoming a licensed REALTOR® in 1998, Eric quickly rose to the top, earning honors like Rookie of the Year (2001), Florida REALTORS® Associate of the Year (2010), and Florida REALTOR® of the Year (2020). With over $125 million in career sales and expertise in luxury, waterfront, and new construction properties, he’s built a reputation anchored in professionalism, trust, and service. Eric’s commitment to the REALTOR® organization is unmatched. He’s held leadership roles at every level—locally as President of the REALTORS® Association of the Palm Beaches and founder of its YPN Chapter, statewide as 2019 President of Florida REALTORS®, and nationally as 2024 Vice President of Association Affairs for NAR. His resume reads like a roadmap of REALTOR® advocacy, innovation, and impact. A proud graduate of the NAR Leadership Academy, Eric has chaired everything from public policy and professional standards to RPAC fundraising and national meetings. Whether serving as Region 5 RVP or leading C2EX initiatives, Eric brings energy, vision, and results. When he’s not coaching agents, speaking on stage, or serving the industry, you’ll find Eric and his partner John exploring national parks, riding their motorcycles down the Florida coast, Airstreaming, or enjoying life with their beloved dog, Selma.
Jennifer Schillace Photo

Jennifer Schillace

District Sales Manager, Wellington
Jennifer Schillace Photo

Jennifer Schillace

District Sales Manager, Wellington
Jennifer Schillace is the District Sales Manager of the Wellington Keyes Office and has been an award winning and top producing Realtor helping her clients buy and sell homes for over 26 years. Jennifer understands the market giving her an edge to ensure her sellers attain record setting prices for their homes and buyers secure the best value based on over two decades of negotiating experience. Whether her clients are looking for single family homes, new construction, condominiums, townhomes, luxury homes or investment properties, Jennifer has the knowledge and expertise to provide an unparalleled experience. Jennifer prides herself on her high standard of ethics, morals and core values. As a dedicated Realtor, Jennifer excels in providing her clients with exceptional real estate services throughout Palm Beach and Martin County. Jennifer has developed a spectacular online reputation over the years with her clients, contractors, mortgage lenders, attorneys, title companies and real estate professionals. When Jennifer is not showing or selling homes, you can find her spending time with her 25 year old daughter, exercising, enjoying the outdoors or volunteering her time within her community. If you're looking to buy, sell or invest in Palm Beach County or Martin County, please do not hesitate to contact me!
Chris Small Photo

Chris Small

District Sales Manager, Jupiter / Juno Beach
Chris Small Photo

Chris Small

District Sales Manager, Jupiter / Juno Beach
Friendly. Knowledgable. Enthusiastic. These are just three words clients frequently use to describe Palm Beach County agent Christopher Small. Though born and raised in Illinois, he felt the Florida sunshine calling his name 13 years ago, and he’s been living in the area ever since. Christopher loves introducing clients to the active beach town he’s called home for over a decade. Christopher has always been passionate about architecture and design, so working in real estate was a natural choice. After earning his bachelor’s degree from Rollins College, Christopher immediately began flipping houses and building spec homes. In 2003, Christopher pivoted to the service-oriented side of the business, earning his real estate license. Since then, he has overseen over a billion dollars in sales. Christopher and his team pride themselves on offering their clients the most innovative and personalized strategies, and their combination of cutting-edge tools and white-glove service is unparalleled. One defining feature is their home valuations, which includes components such as: Home value estimates Buyer breakdowns using search algorithms Recent sales analyses In addition to expert home valuations, Christopher and his team are authorities on several other areas of specialization and are trailblazers in a variety of processes. These areas include: Relocation  Top-tier marketing with award-winning technology Comprehensive mortgaging guidance Christopher’s love for helping people shines through in everything he does. He knows that buying or selling a home can be a huge emotional decision, and he is committed to helping his clients navigate what can seem like a daunting process. His cheerful, optimistic attitude instills confidence in everyone with whom he works, from first-time buyers looking for Juno Beach real estate to seasoned sellers looking to put their North Palm Beach home for sale. As an owner of Platinum Properties, Christopher displays leadership in every way. By approaching every interaction with integrity and professionalism, he has earned the trust of his clientele and colleagues alike. A well-respected figure in the community, he has garnered a pristine reputation for running a business build on a foundation of honesty, transparency, and kindness. Due to Christopher’s work ethic, he and his team have reached several impressive milestones, including: Selling 97% of homes they list Overseeing $750 million in real estate transactions Chairman’s Circle in 2016, 2017, 2018, and 2019 When Christopher isn’t working, he can be frequently found spending time with his wife and two teenage daughters. Some of the family’s favorite pastimes include getting active and spending time by the water by engaging in activities such as fishing and jogging along the beautiful shoreline.
Kelley Smith Photo

Kelley Smith

District Sales Manager, Hobe Sound
Kelley Smith Photo

Kelley Smith

District Sales Manager, Hobe Sound
Kelley Smith is a Hobe Sound real estate broker, District Sales Manager, and trusted Treasure Coast real estate advisor with 24+ years of experience. Based at The Keyes Company Hobe Sound office, Kelley serves buyers, sellers, and real estate professionals throughout Hobe Sound, Stuart, Jupiter Island, Palm City, Hutchinson Island, Tequesta, and Martin County. Her background as a top-producing REALTOR®, mentor, technology trainer, and office leader gives her clients and agents a calm, knowledgeable, contract-focused guide in an ever-changing Florida market. Kelley holds the GRI [Graduate Realtor Institute], RENE [Real Estate Negotiating Expert], PSA [Pricing Strategy Advisor], and NINJA designations and is a Certified Military/Local Heroes Agent offering qualified clients a 20% rebate at closing.
Victor Ulloa Photo

Victor Ulloa

District Sales Manager, Sunset
Victor Ulloa Photo

Victor Ulloa

District Sales Manager, Sunset
Carlos Villanueva Photo

Carlos Villanueva

District Sales Manager, Coral Gables
Carlos Villanueva Photo

Carlos Villanueva

District Sales Manager, Coral Gables
Carlos Villanueva: Elevating Real Estate Excellence As the Managing Broker at Keyes, Carlos Villanueva exemplifies the pinnacle of real estate leadership and expertise. With over two decades of industry experience, Carlos has an unparalleled track record of driving growth, enhancing client satisfaction, and fostering a culture of innovation and integrity. Professional Expertise and Leadership Carlos' extensive background in real estate encompasses residential and commercial properties, development projects, and investment strategies. His keen market insights and strategic acumen have consistently delivered exceptional results, setting new benchmarks for performance and client success. In his role as Managing Broker, Carlos is responsible for overseeing day-to-day operations, ensuring compliance with industry regulations, and mentoring a team of highly skilled agents. His leadership style is collaborative and empowering, focused on nurturing talent and encouraging professional growth. Under his guidance, Keyes has seen significant improvements in agent productivity, client satisfaction, and market share. Commitment to Client Success Carlos believes that the foundation of real estate success lies in building strong, lasting relationships with clients. He is dedicated to providing personalized service, leveraging advanced technology, and employing innovative marketing strategies to meet and exceed client expectations. His commitment to excellence is reflected in the numerous awards and accolades he has received throughout his career. Visionary Approach A visionary leader, Carlos continuously seeks out new opportunities and challenges. He stays ahead of market trends and adapts to the evolving landscape of the real estate industry, ensuring that Keyes remains at the forefront of the market. His forward-thinking approach has led to the successful implementation of cutting-edge technologies and processes that streamline operations and enhance the client experience. Community Engagement Carlos is not only a leader in real estate but also a dedicated community advocate. He actively participates in local initiatives and supports various charitable organizations, believing that a strong community is the backbone of a thriving real estate market. His philanthropic efforts have made a positive impact on the community and have further solidified his reputation as a trusted and respected figure in the industry. Personal Integrity Integrity, transparency, and professionalism are the cornerstones of Carlos’ career. He upholds the highest ethical standards in all his dealings and instills these values in his team. His honest and straightforward approach has earned him the trust and loyalty of clients, colleagues, and industry peers. Join Us At Keyes, we are proud to have Carlos Villanueva leading our team. His dedication, expertise, and visionary leadership drive our success and inspire us to reach new heights. Whether you are buying, selling, or investing in real estate, Carlos and his team are here to provide exceptional service and deliver outstanding results. Contact Carlos Villanueva at 305.772.3897 to experience the unparalleled expertise and dedication of Keyes. Connect with Us Stay updated with the latest market trends and insights by following Carlos and Keyes.
Don Willis Photo

Don Willis

District Sales Manager, Lighthouse Point
Don Willis Photo

Don Willis

District Sales Manager, Lighthouse Point
 I have been selling South Florida Real Estate for over 38 years and have experience in all facets of the business. I have won numerous awards for sales, have managed offices for several large brokerage firms and have owned my own real estate office. I have been an instructor for new associate, a mortgage broker and I am a Florida licensed Real Estate Broker. YOU CANNOT DO BETTER THAN MY 38 YEARS OF EXPERIENCE!!!!!"
Donn Wonderling Photo

Donn Wonderling

District Sales Manager, Port St. Lucie and Fort Pierce
Donn Wonderling Photo

Donn Wonderling

District Sales Manager, Port St. Lucie and Fort Pierce
Donn Wonderling (License# BK3064286) is a District Manager for The Keyes Company.  Prior to Keyes, he was Managing Broker of Record for Compass Florida.  Prior to Compass he was the Broker of Record of BEX Realty, a pre-Zillow real estate company, and early innovator of internet lead generation. As President of a local Realtor Association, Wonderling started a series of mergers that lead to the creation of the Broward, Palm Beaches, and St Lucie Realtor association in Southeast Florida, also known as RWorld.  He was also the Founding Chairman of the 50,000 member, BeachesMLS.  In his personal life Wonderling is a proud father of five children, all by marriage.  He is an avid, life-long reader.  In fact, early in his career in real estate he developed an affinity for Colombian literature, in particular Gabriel García Márquez.  This led to unexpected success working with Hispanic clientele despite the fact he speaks very little Spanish. (Still, he likes to try.)   Awards and Appointments:Realtor of the Year, 2013- Broward, Palm Beaches, and St LuciePresident- Broward, Palm Beaches, and St LucieFlorida Realtors Honor Society- multiple yearsFounding Chairman of BeachesMLSBeachesMLS Board of Directors Chairman 7 terms.BeachesMLS Committee Chairman 10 yearsNational Association of Realtors- MLS Issues and Policies Committee, multiple termsNational Association of Realtors- Director, multiple terms.Florida Realtors- Director, multiple terms.Florida Realtors- NAR Data Strategies CommitteeFlorida Realtors- Research Advisory CommitteeFlorida Realtors- Strategic Thinking CommitteeFlorida Realtors- Business Trends & Technology ForumFlorida Realtors- Industry and Data Analysis Advisory BoardFlorida Realtors- Multiple Listing Service Practices ForumFlorida Realtors- State and Local Taxation SubcommitteeFlorida Realtors- International Operations Committee
Ron Yanks Photo

Ron Yanks

Director of Commercial & Regional Manager
Ron Yanks Photo

Ron Yanks

Director of Commercial & Regional Manager
Ron Yanks has dedicated more than 25 years to The Keyes Company, where he serves as Commercial Director & Regional Manager, helping shape the growth of commercial real estate throughout South Florida. His expertise spans investment sales, land development, office, retail, industrial, multifamily, hospitality, mixed-use properties, and the confidential sale of privately held businesses. Throughout his career, Ron has earned a reputation as a trusted advisor, strategic negotiator, and relationship builder. He works closely with investors, developers, business owners, institutions, and real estate professionals, delivering thoughtful guidance, creative solutions, and disciplined execution that create long-term value for his clients. Beyond transactions, Ron is passionate about developing people. He believes exceptional commercial real estate careers are built through education, accountability, relationships, and a culture of abundance. As a coach, mentor, and recruiter, he has helped agents expand into commercial real estate, developed future leaders, and built collaborative environments where individuals and teams can reach their full potential. Ron believes leadership is about creating opportunities for others to succeed. Whether coaching an experienced professional, welcoming someone new to the industry, or helping a client navigate a complex investment, his focus remains the same: listen first, serve with integrity, and always strive to leave people in a better position than when the relationship began. Known for his energy, optimism, and collaborative leadership style, Ron believes the greatest rewards in business are found in the journey we share every day. Whether helping a client achieve a lifelong goal, mentoring an agent through a breakthrough, or working alongside colleagues to build something bigger than themselves, he finds genuine fulfillment in the relationships that develop along the way. For Ron, commercial real estate is more than buying and selling properties—it's about sharing life's journey, creating opportunities, celebrating successes, learning from challenges, and helping others build lives and businesses they can be proud of. His philosophy is simple: success is measured not only by the transactions you close, but by the people you inspire, the relationships you build, and the abundance you create together.
Marco Zarfati Photo

Marco Zarfati

District Sales Manager, Aventura
Marco Zarfati Photo

Marco Zarfati

District Sales Manager, Aventura
As a result of living in Rome, Italy for ten years, my life has been influenced by different cultures and experiences. Those influences continue to enhance my life today in South Florida.Having had the privilege of an extensive education, I am fluent in the English, Spanish, and Italian languages. The ability to communicate with so many people in our diverse culture has been a tremendous advantage in my Real Estate career.My entrepreneurial ambitions began in early adulthood, motivating me to open several successful restaurants, including Renzi’s Café on Ocean Drive in South Beach and Mangia Mangia Ristorante also in Miami Beach. After working for more than a decade in the hospitality business, I married, and shortly after learning that a baby was on the way, a new career opportunity was presented to me in the textile industry. I embraced the opportunity to become a partner in a new and lucrative chain of clothing stores.Looking for new challenges, I then obtained my Real Estate license and today enjoy my career as a full-time Realtor. My myriad work experiences, along with my educational background in Business Administration, have proven to be tremendous assets in this profession. I am dedicated to 100% customer satisfaction because above all else, I strive to become your Realtor for life.In 2009 I became District Sales Manager of my office and since then I help my Realtors grow their business and help their customers. Using my experience as a Realtor-Associate and now as a Manager, Coach & Partner, helping my Associates and clients achieve their dreams is what makes my career so worthwhile.

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Frequently Asked Questions

Buying, selling, investing and relocating across South Florida, Central Florida, the Florida Keys and Southwest Florida.

Jacob Campbell, Florida real estate licence 3623732 — The Keyes Company — 10921 South Jog Road, Suite 152, Boynton Beach, FL 33437 — 561.301.7130jacobcampbell@keyes.com. Real estate brokerage services are offered through The Keyes Company. Jacob Campbell is not an attorney, CPA, lender, or insurance agent; nothing here is legal, tax, financial, or insurance advice. Information believed accurate but not guaranteed. Equal Housing Opportunity.

Working with Jacob

What areas do you serve?
I'm based in Boynton Beach and cover a wide footprint — I regularly drive from Orlando down the southeast coast to Miami-Dade and out through the Florida Keys, and across to Naples and Fort Myers on the west coast.

Palm Beach County: Boynton Beach, Delray Beach, Boca Raton, Highland Beach, Ocean Ridge, Gulf Stream, Manalapan, Lantana, Hypoluxo, Atlantis, Palm Springs, Greenacres, Lake Worth Beach, Wellington, Royal Palm Beach, Loxahatchee, West Palm Beach, Palm Beach, Riviera Beach, North Palm Beach, Palm Beach Gardens, Jupiter, and Tequesta.

Broward County: Deerfield Beach, Hillsboro Beach, Lighthouse Point, Pompano Beach, Coconut Creek, Coral Springs, Parkland, Margate, Tamarac, Sunrise, Lauderdale-by-the-Sea, Oakland Park, Wilton Manors, Fort Lauderdale, Plantation, Davie, Cooper City, Weston, Hollywood, Dania Beach, Hallandale Beach, Pembroke Pines, and Miramar.

Miami-Dade County: Aventura, Sunny Isles Beach, Bal Harbour, Surfside, North Miami Beach, North Miami, Miami Shores, Miami Beach, Miami, Brickell, Doral, Coral Gables, Coconut Grove, Key Biscayne, Pinecrest, Palmetto Bay, Kendall, Cutler Bay, Homestead, and Florida City.

Florida Keys (Monroe County): Key Largo, Tavernier, Islamorada, Layton, Duck Key, Marathon, Big Pine Key, Summerland Key, Cudjoe Key, Sugarloaf Key, and Key West.

Southwest Florida: Naples, Marco Island, Bonita Springs, Estero, Fort Myers, Fort Myers Beach, Cape Coral, Sanibel, Captiva, Punta Gorda, Port Charlotte, Lehigh Acres, Golden Gate, and Ave Maria.

Treasure Coast: Hobe Sound, Stuart, Palm City, Jensen Beach, Port St. Lucie, Fort Pierce, Vero Beach, and Sebastian.

Greater Orlando & Central Florida: Orlando, Winter Park, Maitland, Winter Garden, Windermere, Dr. Phillips, Lake Nona, Ocoee, Apopka, Lake Mary, Sanford, Altamonte Springs, Casselberry, Winter Springs, Oviedo, Kissimmee, St. Cloud, Celebration, Poinciana, Davenport, Haines City, Clermont, Mount Dora, and Leesburg.

Volusia County & the coast: Daytona Beach, Ormond Beach, Port Orange, New Smyrna Beach, Ponce Inlet, Edgewater, DeLand, and Deltona.

Don't see your community? Reach out — I likely cover it or can refer you to a trusted agent who does.

How do I schedule a showing or a consultation?
Reach out by phone, email, or the contact form on my site and we'll set up a time that works for you — in person or virtually. There's no cost or obligation to talk through your options.
Why work with you and The Keyes Company?
The Keyes Company is one of Florida's established independent brokerages, which gives my clients strong local market access and resources. My focus is on clear communication and looking out for your interests, whether you're buying or selling. Reach out and let's talk about your goals.
How far will you travel for a client?
Farther than most agents. I routinely drive from Orlando down the southeast coast to Miami-Dade and out to the Keys, and across to Naples and Fort Myers on the west coast. If you're buying or selling anywhere in that footprint, I can be there in person. Outside it, call me anyway — I'll refer you to a Keyes agent I know and trust in that market rather than trying to cover ground I can't cover properly.
Do you work with first-time sellers?
Often. If you've never sold before, the parts that surprise people are the disclosure obligations, how inspection negotiations actually go, and how proceeds are calculated after payoff and closing costs. I walk you through the whole sequence up front, with a net sheet, so there are no surprises at the closing table.
How do I schedule a virtual tour or remote showing?
Just ask. I do live video walkthroughs for out-of-state and international buyers routinely, and I'll narrate the things a photo won't show you — road noise, ceiling height, water views, neighbor proximity, condition of the roof and systems. Many of my relocation clients buy without flying down more than once.
I'm buying from out of state and don't know anyone — can you help me get set up?
That's a large part of what I do for relocation clients. Beyond the purchase itself I can connect you with lenders, insurance agents, inspectors, movers, contractors and trades, and a property manager if the home won't be your full-time residence. Landing in a new state without a single trusted phone number is one of the harder parts of moving here, and it's the part most agents stop short of.
Can I text you a question about the Florida market?
Please do. Text 561.301.7130 any time with a question about pricing, a neighborhood, a specific listing, or where you think the market is heading, and I'll give you a straight answer — no obligation and no sales pitch attached. Some of my best client relationships started as a text from someone who wasn't ready to do anything for another year. Jacob Campbell, The Keyes Company.
How do I choose a real estate agent in Florida?
Ask how many transactions they've closed in your specific area and price band, not overall. Ask how they arrive at a list price and make them show you the comparable sales. Ask what happens if the home doesn't sell in 60 days. Ask who actually answers the phone — you or an assistant. Check the licence on the Florida DBPR website, and read reviews for patterns rather than star ratings. Then judge whether they tell you things you don't want to hear; an agent who only agrees with you isn't useful.
What questions should I ask before hiring a listing agent?
What is your pricing rationale and what comparable sales support it. What specifically will you do in the first two weeks. Who takes the photographs. Will you stage, and at whose cost. How often will I get activity data, and in what form. What is your plan if we get views but no showings. How do you handle offer negotiation beyond price. And what does it cost to cancel if I'm unhappy. Vague answers to any of those are the answer.
Are you a Realtor or a real estate agent?
Both terms get used loosely. I'm a licensed Florida real estate sales associate — licence 3623732, verifiable on the Florida DBPR website — working under The Keyes Company. Realtor is a trademarked designation for members of the National Association of Realtors, who agree to its code of ethics. The practical thing to check is the licence number and the brokerage, both of which I publish.
What if I need help somewhere outside your service area?
Give me a call anyway. I cover a wide footprint — Orlando south through the Keys and across to Naples and Fort Myers — but Florida is a big state and there are markets I can't reach in person. If yours is one of them, I'll connect you with a Keyes agent I know and trust in that market rather than stretching myself thin and doing you a disservice. The Keyes Company has agents across Florida, so the referral is to someone inside the same brokerage with the same resources behind them. I'll make the introduction and stay reachable if you want a second opinion along the way.
Can you refer me to an agent in another part of Florida?
Yes, and I'd rather do that than half-serve you at a distance. Real estate is local — knowing which street floods, which association is well run, and what a home should actually trade for takes being in that market regularly. If you're buying or selling somewhere I don't work, call me and I'll put you with a Keyes agent I'd use myself. Referral arrangements between agents are handled broker to broker and cost you nothing extra.

Service areas

Do you serve the Florida Keys?
Yes. I regularly drive the full stretch from Orlando down through the Keys, and I work with buyers and sellers in Key Largo, Tavernier, Islamorada, Layton, Duck Key, Marathon, Big Pine Key, Summerland Key, Cudjoe Key, Sugarloaf Key, and Key West. Keys purchases have their own considerations — flood zones and elevation certificates, wind and flood insurance, ROGO/building permit allocation, canal and dockage rights, and vacation-rental rules that vary by island and by city. I'll walk you through them before you write an offer. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Do you help buyers in Naples, Fort Myers, and Southwest Florida?
Yes. I cover Florida's west coast including Naples, Marco Island, Bonita Springs, Estero, Fort Myers, Fort Myers Beach, Cape Coral, Sanibel, Captiva, Punta Gorda, Port Charlotte, Lehigh Acres, Golden Gate, and Ave Maria. Southwest Florida buyers often care about Gulf access, seawalls and boat lifts, post-hurricane rebuilding and flood elevation, and seasonal rental demand — all things I factor into the numbers with you.
Can you help me buy a home in Orlando or Central Florida?
Yes. I work the Orlando metro and Central Florida regularly — Orlando, Winter Park, Maitland, Winter Garden, Windermere, Dr. Phillips, Lake Nona, Ocoee, Apopka, Lake Mary, Sanford, Altamonte Springs, Casselberry, Winter Springs, Oviedo, Kissimmee, St. Cloud, Celebration, Poinciana, Davenport, Haines City, Clermont, Mount Dora, and Leesburg. Central Florida is also where a lot of short-term-rental and vacation-home investment activity happens, which I analyze on a cash-flow basis rather than a guess.
Do you cover the Space Coast and Daytona area?
Yes. I serve Volusia County and the surrounding coast — Daytona Beach, Ormond Beach, Port Orange, New Smyrna Beach, Ponce Inlet, Edgewater, DeLand, and Deltona. It's a common landing spot for buyers who want coastal Florida at a lower entry price than Palm Beach or Miami-Dade.

Buying a home

How do I buy a home in Florida?
The usual path is: get pre-approved with a lender, decide on your must-haves and budget, tour homes, make an offer, complete inspections, and close. I'll guide you through each step and represent your interests from search to closing.
What should a first-time home buyer in Florida know?
Start by getting pre-approved so you know your budget, and plan for closing costs, property taxes, insurance, and (in Florida) potential HOA or flood insurance costs. As a first-time buyer you may also qualify for assistance programs. I'll make sure you understand each step before you commit. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Are there first-time home buyer programs in Florida?
Yes. Florida Housing offers programs such as down payment and closing-cost assistance, and federal loans like FHA and VA can lower your upfront costs. Eligibility depends on income, price, and loan type, and program availability can change — I can connect you with a trusted lender to see what you currently qualify for.
How much home can I afford?
It comes down to your income, monthly debts, down payment, and current interest rates — a lender can give you an exact figure with a pre-approval. I can connect you with local lenders and help you find homes that fit comfortably within your budget.
How do I get pre-approved for a mortgage?
You'll give a lender basic income, asset, and credit information, and they'll tell you how much you can borrow. Pre-approval makes your offers stronger in a competitive market. I work with local lenders and can introduce you to a few to compare.
How long does it take to close on a home in Florida?
Financed purchases commonly run about 30 to 45 days from contract, and cash can close considerably faster. Condo purchases can take longer if association approval or document delivery is slow. Insurance binding and appraisal are the two steps that most often push a closing date, so I start both early.
What closing costs should a Florida buyer expect?
Typically lender fees, appraisal, inspections, title and settlement charges, recording fees, documentary stamps and intangible tax on the mortgage, plus prepaid taxes and insurance. Amounts depend on price, loan type, and county. Your lender's Loan Estimate gives you the real figure early — I'll go through it with you line by line.
What is the best time of year to buy a home in Florida?
Inventory and competition shift with the season — the cooler months bring more buyers, including seasonal ones, while late summer often has less competition. The right answer depends more on your financing, timing, and the specific submarket than on the calendar. I'll show you what's actually happening in the neighborhood you're targeting.
What is the difference between pre-qualification and pre-approval?
Lenders often use the terms interchangeably, but they aren't the same. Pre-qualification is based on income, assets, debts and credit score that you report, without full documentation — nobody verifies it. Pre-approval requires that documentation and usually a credit check with a hard inquiry, so it carries far more weight with a seller. If you report your finances accurately the dollar figure is often similar, but in a competitive offer situation pre-approval is what makes you credible.
What documents do I need to apply for a mortgage?
Requirements vary by lender, but expect: pay stubs covering at least 30 days of income for each applicant; names and addresses of employers for the past two years; W-2s for the past two years; one to two years of tax returns; IRS Form 4506-T or 4506T-EZ; and two to three months of bank statements. Self-employed or with other income sources, you'll need additional proof of income. Your lender will also pull information on auto loans, student loans and credit cards, and will usually ask for more documents as underwriting progresses. Gathering these before you shop saves real time.
What does due diligence include when buying in Florida?
Five things. The inspection, where an inspector walks the home and reports on appliances, HVAC, roof and foundation. The title search, where the title company confirms nobody else can claim ownership, liens or debts against the property. Insurance, where your carrier uses the inspection findings to quote homeowners and, where required, flood coverage. The appraisal, where your lender's appraiser values the home against recent sales. And HOA approval — many Florida communities require it before closing, so the association's requirements need checking early, not late. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
How much earnest money should I put down in Florida?
It's negotiable and varies with price point and how competitive the situation is. A stronger deposit signals seriousness, but it's also what's at stake if you default, so it shouldn't be more than you're comfortable committing. It's held in escrow and credited to you at closing. The important part is understanding exactly which deadlines protect it — inspection, financing, association approval — and not letting one lapse.
Can I back out of a contract to buy a home in Florida?
It depends entirely on which contingencies are still open and which deadlines have passed. Inspection, financing and association approval periods each give you defined exit rights while they're live. Once they expire, walking away can put your deposit at risk. This is contract law and situation-specific — if you're considering it, talk to a real estate attorney, and talk to them before a deadline passes rather than after.
What is an appraisal gap and what happens if a home appraises low?
An appraisal gap is the difference between the contract price and the appraised value. Lenders lend against the appraisal, so a low appraisal means either the seller reduces, you cover the difference in cash, you renegotiate, or the deal ends — depending on how the financing contingency is written. In competitive markets buyers sometimes agree in advance to cover a set gap amount. Know what you've committed to before you sign it.
What is an assumable mortgage?
It's a loan a qualified buyer can take over from the seller at the seller's existing rate, which becomes valuable when current rates are higher than the original. FHA and VA loans are often assumable subject to lender approval; conventional loans usually aren't. The catch is the gap between the sale price and the remaining balance, which the buyer must cover in cash or secondary financing. Worth asking about, rarely simple.

Selling a home

How much is my home worth in Boynton Beach?
Your home's value depends on its location, condition, size, recent upgrades, and what comparable homes nearby have recently sold for. Online estimates are a starting point, but they often miss local details. I'll prepare a free, no-obligation comparative market analysis (CMA) based on real Boynton Beach sales so you get an accurate number.
How do I sell my house fast in South Florida?
Pricing it correctly from day one, preparing it to show well, and marketing it where buyers are looking are the biggest factors in a quick sale. I'll help you set the right price, get professional photos and full listing exposure, and handle showings and offers so you can move on your timeline.
Can I sell my house as-is in Florida?
Yes. You can sell a home as-is and let buyers know you won't be making repairs. You'll still complete the standard Florida disclosures, and I'll help you weigh as-is offers against the cost of small improvements that could raise your final price.
When is the best time of year to sell a home in Florida?
South Florida has buyers year-round, including seasonal “snowbird” demand in the cooler months. The best time really depends on your local market, your home, and your own timeline. I can show you current conditions in your neighborhood so you can decide with real data.
How much does it cost to sell a house, and what about the agent commission?
Real estate commissions in Florida aren't set by law — they're negotiable and agreed in writing before your home goes on the market. Following the 2024 industry changes, agent compensation is discussed and documented up front, so there are no surprises. I'm glad to walk through the full cost picture, including typical closing costs, for your situation.
Can I buy and sell a home at the same time?
Yes, and many South Florida homeowners do. The key is coordinating the timing of your sale and purchase and understanding your options, such as a sale contingency or bridge financing. I'll help you map out a plan so you're not caught between two closings.
How do I get a free home valuation or CMA?
Just reach out and I'll prepare a free comparative market analysis using recent sales near you — no cost and no obligation. It's the most accurate way to understand what your home could sell for today.
Should I renovate before selling my Florida home?
Usually only selectively. Cosmetic work that improves first impressions — paint, lighting, landscaping, entry door, garage door, deep cleaning — tends to return more than a full kitchen or bath remodel. Major renovations rarely return their full cost, and buyers often prefer to choose finishes themselves. I'll walk the home and tell you which specific items are worth doing and which to skip and price for instead.
What home features add the most value in Florida right now?
Consistently strong: hardwood or LVP flooring, quartz countertops, open-concept kitchens, white or neutral cabinetry, a spa-like primary bath with a frameless shower and double vanity, energy-efficient systems, walk-in pantries, abundant natural light, and genuinely usable outdoor living space. Features gaining ground include arched doorways, exposed beams and brick, outdoor showers, saltwater pools, and turf yards.
What makes a Florida home look dated to buyers?
The recurring ones: popcorn ceilings and heavy wall texture, wall-to-wall carpet, dark cherry or espresso cabinetry, busy speckled granite, closed-off floor plans, ornate shiny brass fixtures, dark wood trim, heavily themed decor, and older bathrooms with glass block or tile borders. Technology gaps read as dated too — too few outlets, no smart thermostat. Several of these are cheap to fix and change how a home shows.
Do you provide professional photography for my listing?
Yes. Listing photography is handled by a professional team, not a phone camera — correct lensing, lighting and time of day genuinely change how many buyers click. Most buyers form an opinion from the first image before they read a single line of the description, so photography is the highest-leverage dollar in the entire marketing budget.
Do you offer home staging?
Yes, we have a staging team. Staging isn't about decorating to taste — it's about making rooms read correctly in photographs and feel larger in person, and de-personalizing enough that a buyer can picture their own life there. For vacant homes it matters even more, because empty rooms photograph small and buyers routinely misjudge whether their furniture fits. I'll tell you honestly whether a given home needs full staging, a light refresh, or nothing at all.
Can I see how many people are viewing my listing?
Yes. I report on listing activity — views on the MLS and syndicated portals, saves, and showing requests — so you're not guessing about how the market is responding. That data is also the most honest pricing signal there is: strong views with no showings usually means the photos or the price are off, and strong showings with no offers usually means something about the home itself or the price. I'd rather show you the numbers and adjust early than wait sixty days.
Do you host open houses?
Yes, regularly — it's a standard part of how I market a listing, not an afterthought. I go further than most: I invite the immediate neighbors, because neighbors are often the ones who bring a friend or family member who wants into the neighborhood, and I provide catering so visitors linger instead of doing a three-minute walkthrough. A buyer who feels relaxed and stays twenty minutes is a dramatically better prospect than one who's in and out.
What marketing does The Keyes Company provide that other brokerages don't?
The Keyes Company has been in Florida real estate since 1926 — roughly a century of market cycles and relationships — and provides in-house marketing tools and reach that an independent agent can't replicate alone. For qualifying luxury homes there's Forbes Global Properties placement. On top of the brokerage's resources I use analysis tools I built myself so pricing and investment decisions come from data rather than instinct.
What happens in the first two weeks after my home is listed?
That window matters more than any other. Before launch: pricing from a real comparative market analysis, any prep or staging done, professional photography shot, and the listing written and ready. At launch: MLS and full portal syndication, Forbes Global Properties for qualifying homes, an open house scheduled with neighbors invited and catering arranged, and outreach to agents with matching buyers. Then I report the actual view and showing numbers back to you so we can react to real data rather than wait and hope.
What are the steps to selling my home with Keyes?
Five stages. Define your selling goals — we meet, assess your home's value, set a competitive list price and outline the marketing plan. Prepare your home for the market, including any staging or selective updates worth doing. List and attract buyers, with professional photography, full syndication, open houses and Forbes Global Properties for qualifying luxury homes. Review offers and move forward, weighing more than just price — financing strength, contingencies and timeline all matter. Then finalize the sale and close.
What is a seller's disclosure and what must a Florida seller disclose?
Florida sellers must disclose known facts materially affecting the property's value that aren't readily observable to the buyer. In practice that covers things like prior flooding, roof leaks, sinkhole activity, structural or permit issues, and defects the seller knows about. Selling as-is doesn't remove the duty to disclose known material defects — it just signals you won't be making repairs. If you're a seller unsure whether something rises to that level, disclose it or ask an attorney.
What is a seller net sheet?
It's an estimate of what you actually walk away with — sale price minus mortgage payoff, commissions, documentary stamps, title and settlement charges, prorated taxes, association dues and any credits you've agreed to. I prepare one before we list and update it with each offer, because the highest offer is not always the highest net. Sellers who see this early make much better decisions than sellers who see it at the closing table.
What if my house doesn't sell?
Then we look at the data rather than wait. Strong views but few showings usually means price or photography. Strong showings but no offers usually means condition, or the price relative to what buyers are seeing elsewhere. Very low views usually means the listing isn't reaching the right people. Each has a different fix, and that's why I report activity numbers to you throughout instead of delivering bad news at day 90.
Should I sell to an iBuyer or a cash buyer instead?
Sometimes it's the right call — if speed and certainty genuinely matter more than price, or the home needs work you don't want to do. Understand the trade: cash and instant-offer buyers price for their own margin and risk, and fees may be deducted from the offer. Before accepting one, get a market valuation so you know precisely what convenience is costing you. I'll give you that number honestly even when the answer is that the cash offer is reasonable.

Financing and commission

Do you have an in-house mortgage team?
Yes. Keyes has its own loan officers through Capital Partners, so financing is handled in-house rather than handed to a stranger. They walk you through pre-approval and loan options — with hundreds of programs available — and stay reachable through closing, which matters when appraisal or underwriting starts moving your closing date. Any calculator, mine included, is only an estimate; a loan officer is the only one who can tell you what you actually qualify for. These are affiliated businesses of The Keyes Company. You are never required to use any of them as a condition of buying or selling — you are free to shop and compare providers, and should. See the Affiliated Business Arrangement Disclosure on the site.
Can I make a cash offer or use a bridge loan to buy before I sell?
Yes — Keyes has a Capital Partners Cash Advantage program built for exactly that. A bridge loan or cash-offer structure lets you secure your next home without being trapped waiting on your current sale to close, which in a competitive situation can be the difference between winning a house and losing it. Whether it makes financial sense depends on your equity, rate and timeline, so run it by a loan officer before assuming. These are affiliated businesses of The Keyes Company. You are never required to use any of them as a condition of buying or selling — you are free to shop and compare providers, and should. See the Affiliated Business Arrangement Disclosure on the site.
Do you have mortgage calculators I can use?
Yes — there's a "What can I afford" calculator and a "Rent vs. Buy" calculator on my Buy page at jacobcampbell.keyes.com/buy/#calculators. Treat both as estimates. They won't know your actual insurance quote, your HOA dues, or your tax bill at the new assessed value, and in Florida those three line items can move a monthly payment by hundreds of dollars. Once you've got a rough number, the Capital Partners loan officers can turn it into a real one. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Do I have to sign an agreement to work with a buyer's agent?
Yes — since the industry changes that took effect in August 2024, a written buyer representation agreement is generally required before touring homes with an agent. It sets out what the agent will do and how they're compensated, and the compensation amount is negotiable and must be a specific number, not open-ended. It's worth reading rather than skimming; I'll walk you through it line by line and answer anything before you sign.
Who pays the buyer's agent commission now?
It's negotiable, and it's been openly negotiated since the 2024 changes. Compensation can come from the seller, from the listing brokerage, from the buyer directly, or from some combination — and offers of compensation are no longer advertised through the MLS. In practice many Florida sellers still contribute, but nothing is automatic and it should be settled in writing before you're deep into a transaction. I'll be direct with you about how it's structured in any deal we work on.
How much is the real estate commission in Florida?
Commissions are not set by law and are fully negotiable — there is no standard or required rate, and any agent who tells you otherwise is wrong. It's agreed in writing before your home goes on the market, and since 2024 buyer-side compensation is negotiated separately and openly. I'm glad to walk through the full cost picture for your situation, including typical closing costs, so you can see the net rather than just the rate.

Insurance, hurricanes and flood

How much is homeowners insurance in Florida?
It varies enormously by county, distance from the coast, roof age, construction type, and elevation — two similar homes a few miles apart can quote very differently. Never assume the seller's premium carries over; the policy is rewritten for you. I tell clients to get a real quote during the inspection period, not after, so the number is confirmed while you can still renegotiate or walk. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Do I need flood insurance in South Florida?
If you're financing and the home sits in a FEMA-designated high-risk flood zone, your lender will require it. Plenty of Florida homes flood outside those zones, so many owners carry it by choice. Cost depends on the flood zone, elevation certificate, and structure. I'll pull the flood zone for any property you're serious about.
What is a wind mitigation inspection and can it lower my insurance?
It's an inspection documenting features that help a home resist wind — roof shape and attachment, roof covering age, secondary water resistance, impact-rated windows and doors. Florida insurers apply credits for qualifying features, and those credits can be substantial. It's usually one of the cheapest inspections with the largest payoff. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
What is a four-point inspection?
It's an insurer-required look at four systems: roof, electrical, plumbing, and HVAC. It's commonly requested on older homes before a carrier will write a policy. If any of the four is at the end of its life, insurance can become expensive or unavailable — which is why I check roof and system ages early rather than at the closing table. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
What is Citizens Property Insurance?
Citizens is Florida's state-created insurer of last resort, intended for owners who can't find coverage in the private market. Eligibility rules change, and policyholders can be moved to a private carrier through a takeout offer. It isn't automatically cheaper and it isn't automatically the answer — it's a backstop. Talk to an insurance agent about whether it applies to a specific property before you assume either way.
Can I get insurance on a home with an older roof?
It gets harder as the roof ages, and it's one of the most common reasons a Florida deal falls apart late. Many carriers restrict or decline coverage past a certain roof age depending on material and condition, and some require a roof inspection or replacement as a condition of binding. Find this out during your inspection period — a roof problem discovered while you still have contingencies is a negotiation; discovered after, it's your problem. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Do impact windows lower my insurance?
They can, sometimes substantially, because Florida insurers apply wind mitigation credits for opening protection along with roof shape, roof attachment and secondary water resistance. The credit depends on the carrier and on whether the whole envelope is protected rather than some openings. Get a wind mitigation inspection — it's inexpensive and frequently pays for itself many times over on the first premium. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
What is a flood zone and how do I check one?
FEMA maps flood risk into zones, and your zone drives whether a lender requires flood insurance and what it costs. You can look up any address on FEMA's Flood Map Service Center, and an elevation certificate gives a more precise picture for a specific structure. Plenty of Florida homes flood outside high-risk zones, so the zone tells you about the mandate, not the actual risk. I pull the flood zone on any property a client is serious about. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.

Condos, HOAs and communities

Do you help with waterfront homes and condos?
Yes. South Florida has everything from oceanfront and intracoastal condos to canal-front and pool homes. These purchases come with extra considerations — insurance, HOA reserves, milestone inspections, and dock or water access — and I'll make sure you understand them before you buy.
Do you work with 55+ and active adult communities?
Yes. There are many 55-plus and active-adult communities across Palm Beach and Broward counties, each with its own amenities, fees, and rules. I'll help you compare them and find one that fits your lifestyle and budget.
What are milestone inspections and SIRS for Florida condos?
Following legislation passed after the Surfside collapse, many Florida condo buildings of three stories or more must complete structural milestone inspections and a Structural Integrity Reserve Study, and fund reserves accordingly. The practical effect for buyers is that some associations have raised dues or issued special assessments. I review the association's financials, reserves, and inspection status before you commit.
Should I buy a condo or a single-family home in Florida?
Condos usually mean a lower entry price and less exterior maintenance, but you take on association dues, rules, reserve health, and potential special assessments. Single-family gives you more control and typically easier financing, with all maintenance on you. In coastal Florida the deciding factor is often insurance and reserve exposure, not the sticker price. I'll show you both sets of numbers.
What are HOA fees like in Florida, and what do they cover?
They range from modest to substantial depending on amenities, whether the association carries the building's insurance, and how well reserves are funded. Low dues aren't automatically good — underfunded reserves often mean a special assessment later. I read the budget, reserve study, and recent meeting minutes, not just the monthly number.
What is a CDD fee?
A Community Development District fee funds the infrastructure of a newer community — roads, utilities, amenities — and appears on your property tax bill, separate from HOA dues. It's common in Central Florida and newer Southwest Florida communities. It's a real recurring cost, so I include it when comparing communities.
What is an HOA estoppel letter?
It's a document from the association stating exactly what's owed on a unit at closing — dues, assessments, fees, and whether anything is delinquent — so nothing carries over to you unexpectedly. Florida caps what associations may charge to produce it and sets a delivery timeframe. It's ordered during the transaction, and it's how you find out about a special assessment that wasn't volunteered.
Can you help me find a waterfront or Gulf-access home?
Yes — oceanfront, intracoastal, canal-front and Gulf-access across South Florida, the Keys and the west coast. The diligence is what separates a good waterfront purchase from an expensive one: seawall age and who's responsible for it, dock and lift permits, riparian rights, bridge and draft clearance if you have a vessel, flood elevation, and insurance quoted before contingencies come off.
Do you work with golf, tennis, or equestrian communities?
Yes. Keyes categorises searches by lifestyle — waterfront, gated, senior living, luxury, golf, tennis and equestrian — and I can search across all of them. The things to check in amenity communities are mandatory versus optional membership, initiation fees and whether they're refundable, capital contributions at closing, and the fee trajectory over the last few years.
Can you help me find a gated community?
Yes, and they're common across my service area. Beyond the gate itself, look at what dues actually cover, guest and vendor access procedures, reserve funding, and any rental restrictions if you might lease the home later. Gated does not automatically mean well-run — the association's financials tell you far more than the entrance does.

Taxes and closing

How do property taxes work in Florida, and what is homestead exemption?
Florida has no state income tax and funds locally through property taxes assessed by county. If the home is your permanent residence you may qualify for homestead exemption, which reduces taxable value, and Save Our Homes caps how fast assessed value can rise. Important for buyers: your taxes are based on your purchase, not the seller's capped assessment, so the prior owner's tax bill can badly understate yours. Confirm specifics with the county property appraiser.
Can I transfer my homestead savings to a new Florida home?
Florida allows portability, which lets many homeowners carry accumulated Save Our Homes benefit from a prior homestead to a new one within a set time window, subject to caps and filing requirements. It can be worth a meaningful amount, and it's frequently missed. Your county property appraiser confirms your eligibility and amount.
What is title insurance and who pays for it in Florida?
Title insurance protects against defects in ownership history — liens, errors, undisclosed heirs. Who pays is customary by county in Florida and is negotiable in the contract. It's a one-time premium at closing, and it's the reason a clean title search matters. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
Does a real estate attorney or a title company close the sale in Florida?
Florida permits title company closings, and that's the most common route; attorney closings are also used, particularly on complex transactions, estates, or commercial deals. The title company or attorney runs the search, issues title insurance, holds escrow and handles settlement. Who pays for owner's title insurance is customary by county and negotiable in the contract.

Investing and relocating

I'm relocating to Florida from out of state — how does that work?
I help out-of-state buyers regularly. We can tour homes virtually, I can be your eyes on the ground for in-person showings and inspections, and I'll walk you through neighborhoods, commutes, and HOA details remotely. Many relocation clients close without needing to fly down repeatedly.
Can I buy a vacation home or investment property in Florida?
Absolutely. Whether it's a seasonal getaway or a rental investment, I can help you evaluate locations, rental rules, HOA restrictions, and the numbers that make a property worth it. South Florida has a wide range of options from condos to single-family homes.
What is a good cap rate for a Florida rental property?
It depends on the market, the property type, and your financing. What matters more than a single benchmark is whether the number holds up after Florida-specific costs — insurance, HOA dues, taxes at the post-sale assessed value, and realistic vacancy. A deal that pencils at a strong cap rate on paper can fall apart once a real insurance quote comes in. I model those costs before you commit. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
What is rent-to-price ratio and why does it matter?
Rent-to-price ratio is monthly rent divided by purchase price, expressed as a percentage. It's a fast screen for whether a rental can cash flow before you dig into the details. It's deliberately rough — it ignores insurance, taxes, HOA, and financing — so I use it to sort candidates quickly, then run full numbers on the ones that survive.
Do you analyze investment properties and cash flow?
Yes, that's a core part of how I work. I look at rent-to-price ratio, cap rate, cash-on-cash return, appreciation trends, and Florida insurance exposure before recommending anything. I'd rather talk you out of a bad deal than sell you one — the numbers either work or they don't.
Can you help with a 1031 exchange?
I can help you identify and acquire replacement property and coordinate with your qualified intermediary and CPA on timing. The 45-day identification and 180-day closing windows are strict, so the search needs to start before your relinquished property closes. I'm not a tax advisor — your CPA or attorney confirms whether an exchange fits your situation.
Do you work with international or out-of-country buyers?
Yes. South Florida draws buyers from across Latin America, Canada, and Europe. Foreign nationals can buy property in Florida, and financing is available through lenders who specialize in it, typically with a larger down payment. There are also tax and withholding considerations at resale (FIRPTA), so I'll make sure you're talking to a CPA who handles cross-border clients before you close.
Can I buy a vacation rental or Airbnb property in Florida?
Yes, but rules vary sharply by city, county, and association — some communities allow nightly rentals, others enforce minimum lease terms, and some ban short-term rental entirely. In the Disney corridor there are whole communities zoned for it. I verify the actual rental rules in writing before you buy, because a short-term-rental model that isn't permitted is a very expensive surprise.
Do you handle corporate or military relocation?
Yes. Keyes runs personal relocation, corporate relocation, and active duty and veteran relocation programs, with nearly a century of experience moving people locally, across the country and internationally. For corporate moves a dedicated relocation associate manages the details so the employee can focus on the new role instead of the logistics. Home-finding trips and mortgage assistance are part of it.
What is the cost of living like in South Florida?
Housing, insurance and, on the coast, association dues are the line items that surprise people — Florida's lack of a state income tax is real, but insurance and HOA costs can absorb a lot of that benefit. Utility costs run higher in summer. The honest way to evaluate it is to build a full monthly figure for a specific property — mortgage, taxes at your new assessed value, a real insurance quote, association dues and utilities — rather than comparing sticker prices to where you live now. I'll build that with you. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.
How do I transfer my out-of-state driver's licence and register to vote in Florida?
Driver licences and vehicle registration go through the Florida Department of Highway Safety and Motor Vehicles or a county tax collector office, generally within 30 days of establishing residency, and you'll need proof of identity and Florida address. Voter registration is handled by your county supervisor of elections. If you're claiming homestead exemption, establishing Florida residency properly matters — file with the county property appraiser and check their deadline.

Property types

Do you help with new construction homes?
Yes. With new construction it's important to have your own agent representing you — not just the builder's sales rep — to review contracts, upgrades, timelines, and pricing. I can represent you at no cost to you in most builder transactions.
What should I know about buying a home with a pool in Florida?
Budget for ongoing maintenance, resurfacing on a cycle, equipment replacement, and higher electricity. Florida also has residential pool safety requirements — barriers, covers, or alarms — that a home may or may not currently satisfy. Insurance can be affected too, particularly with a diving board or slide. Pools are common enough here that they're not automatically a value add; it depends on the neighborhood.
Do you work with developers on new construction projects?
Yes. Keyes has a new development division that works with developers from concept through completion on market positioning, marketing and sales strategy — not just listing finished units. For buyers, that means access to Florida's new developments and someone who understands how pre-construction contracts, deposit structures and delivery timelines actually work.
What is a short sale and how is it different from foreclosure?
In a short sale the owner sells for less than the mortgage balance and the lender agrees to accept the shortfall — the owner is still selling, but the lender must approve, which makes the timeline long and uncertain. Foreclosure is the lender taking the property through the courts. Both have credit and potential tax consequences, so anyone in that position should be talking to an attorney and a CPA alongside an agent.
Do you help buy land or vacant lots?
Yes, and it's a different diligence exercise than buying a house. You're looking at zoning and permitted use, utility availability and connection cost, septic and well versus municipal service, soil and wetlands, access and easements, impact fees, and whether the parcel is actually buildable at the size you have in mind. Plenty of Florida lots look cheap until those numbers are added up.
Do you handle commercial real estate?
Keyes has a commercial division, and I can connect you with it for retail, office, industrial, multifamily and land transactions. On the residential-investment side — small multifamily, rentals, vacation-rental property — that's work I do directly.
Do you help with foreclosures, auctions, or bank-owned homes?
Yes, with a caution: these are sold with far less information and often no inspection access, which means you're accepting condition, title and occupancy risk that a normal purchase wouldn't carry. County auction rules and deposit requirements vary and are unforgiving. They can be genuine opportunities for buyers who understand what they're taking on — and expensive lessons for those who don't. I'll tell you honestly which category you're in.
Do you help buyers purchasing sight-unseen from another country?
Yes, regularly. We do live video walkthroughs where I narrate what photos never show — road noise, ceiling height, actual water views, neighbour proximity, roof and system condition. I coordinate inspections and attend on your behalf, and can arrange remote notarisation and closing where permitted. Foreign nationals can buy in Florida, financing exists with a larger down payment, and there are tax and FIRPTA withholding considerations at resale worth discussing with a CPA early.

Representation and fair housing

What is a transaction broker in Florida?
In Florida, transaction broker is the default relationship unless something else is agreed in writing. A transaction broker provides limited representation to a buyer or seller, deals honestly and fairly, discloses known material facts affecting the property's value, accounts for all funds, and uses skill and care — but does not owe undivided loyalty to either side, so confidential information about motivation or price flexibility is not shared. Single agent representation, where full fiduciary duties are owed to one party, is also available and must be established in writing. I'll explain which relationship applies before we start working together.
Do you represent both the buyer and the seller?
Florida allows a transaction broker to work with both parties in the same transaction, with limited representation to each and confidentiality preserved on both sides. What Florida does not permit is a licensee acting as a single agent for both buyer and seller at once. If a situation arises where I'm involved with both sides, I'll disclose it clearly in writing and explain exactly what that means for you before you go any further.
Is this a good neighborhood?
I can't answer that one the way people expect, and any agent who does is taking a risk with your interests as well as their licence. Under the Fair Housing Act, agents may not steer buyers toward or away from areas based on race, colour, religion, sex, disability, familial status or national origin — and characterising neighbourhoods as good or bad frequently becomes exactly that. What I can do is give you objective, verifiable facts: recent sales and price trends, days on market, HOA rules and fees, flood zone and insurance exposure, permit history, commute times, and what's physically nearby. For schools, crime statistics and demographics I'll point you to the official sources so you can weigh them yourself against what matters to you.
What are the schools like in this area?
I'll point you to the source rather than characterise them, because school quality is closely tied to demographics and steering on that basis violates fair housing law. Florida publishes school grades through the Department of Education, each county school district publishes boundaries and choice programs, and GreatSchools and Niche aggregate ratings and parent reviews. Verify the attendance zone for a specific address directly with the district — boundaries change, and listing data is often stale. Once you've decided what you want, I'll help you find homes that fit it.
Is the crime rate high there?
I don't provide crime characterisations — fair housing rules make that territory where agents can cause real harm, and my read wouldn't be data. Local law enforcement agencies publish crime statistics, and the FBI's Crime Data Explorer aggregates reported data nationally. Look at those directly, and if it matters to you, visit the area at different times of day. I'll answer anything factual about the property itself.

Referrals, vendors and luxury

Can my home be listed on Forbes Global Properties?
If your home is priced at roughly $1 million or above, yes — that's the network's listing threshold. The Keyes Company is an exclusive member of Forbes Global Properties in Miami-Dade, Broward, Palm Beach, Martin, Lee, and Monroe counties, and membership is granted to only one firm per market, so it isn't something every agent can offer. I'll confirm whether a specific property qualifies when we set pricing.
What is Forbes Global Properties and why does it matter when selling a luxury home?
Forbes Global Properties is the exclusive real estate partner of Forbes Media — an invite-only network of luxury brokerages whose listings are marketed to a global, high-net-worth audience under the Forbes brand. For a seller the value is concentrated at launch: a listing's first two to three weeks generate the most attention it will ever get, and placing it in front of an international luxury audience during that window is very different from letting it sit on the general portals. It also carries the credibility of the Forbes name, which matters to buyers relocating or purchasing from abroad — a meaningful share of the South Florida luxury market.
How do you market a luxury listing when it first hits the market?
The opening weeks decide a lot, so the work happens before the sign goes up: correct pricing from a real comparative market analysis, professional photography and video, the property fully prepared to show, and syndication ready to go on day one. For qualifying homes around $1 million and above, that includes Forbes Global Properties placement through The Keyes Company alongside the standard MLS and portal exposure. A listing that launches well rarely needs a price reduction later — that's the whole point.
Can you recommend a property manager for my Florida rental or second home?
Yes. I work with property managers across South and Central Florida and can introduce you to ones I've seen perform, whether you need long-term residential management, seasonal or vacation-rental management, or someone simply keeping an eye on a second home while you're out of state. I'll usually give you more than one name so you can compare fee structures and approach — you contract with them directly.
Do you know reputable contractors and service providers in South Florida?
Yes, and it's one of the more useful things I bring to a transaction. Over the years I've built a list of people I trust — plumbers, electricians, HVAC, roofers, general contractors, handymen, pest and termite control, pool service, landscapers, cleaners, movers, inspectors, and stagers. Finding a reliable trade in Florida is genuinely hard, particularly if you're relocating and know nobody. I'll share names, usually a few per category so you can get competing quotes, and you hire them directly. It doesn't end at closing — clients call me for a plumber years later and that's fine.
What services does Keyes offer under one roof?
More than most brokerages: mortgage through Capital Partners loan officers; Keyes Insurance, which compares coverage and pricing across top carriers and keeps monitoring your policy afterward; title through HomePartners Title Services, backed by three of the nation's largest underwriters; Keyes Property Management for rentals and investment property; home warranty coverage for systems and appliances; cash offer and bridge loan programs; a full-service transaction team from contract to closing; and moving concierge services that handle utilities and movers. These are affiliated businesses of The Keyes Company. You are never required to use any of them as a condition of buying or selling — you are free to shop and compare providers, and should. See the Affiliated Business Arrangement Disclosure on the site. Jacob is not an insurance agent — confirm coverage, eligibility and pricing with a licensed Florida insurance agent for the specific property before you rely on any of this.

More questions

How do I search current listings or the MLS?
You can search live listings right on my website, and I can set up a custom search that emails you new homes the moment they hit the market — often before the big portals update. Just let me know your criteria.
Do I need a permit to renovate my Florida home?
Usually yes for structural, electrical, plumbing, mechanical, roofing, and window or door replacement, and requirements vary by city and county. Unpermitted work is one of the most common problems I see at resale — it can kill a deal or force retroactive permitting at the seller's expense. If you're buying a home with obvious past work, I check permit history.
Do you help with luxury and waterfront property?
Yes. I work oceanfront, intracoastal, canal-front, and Gulf-access property across South Florida, the Keys, and the west coast. Waterfront carries its own diligence — seawall condition and age, dock and lift permits, riparian rights, flood elevation, and insurance that can dwarf the numbers on an equivalent inland home. Those are the items I check first, not last.
Talk to Jacob →

Jacob Campbell, Florida real estate licence 3623732 — The Keyes Company — 10921 South Jog Road, Suite 152, Boynton Beach, FL 33437 — 561.301.7130jacobcampbell@keyes.com. Real estate brokerage services are offered through The Keyes Company. Jacob Campbell is not an attorney, CPA, lender, or insurance agent; nothing here is legal, tax, financial, or insurance advice. Information believed accurate but not guaranteed. Equal Housing Opportunity.